GITNUX MARKETDATA REPORT 2024

Just For Men Beard Dye Longevity Statistics

Just For Men beard dye boasts a longevity of up to 8 weeks, providing consistent and lasting color results.

In this post, we explore the growing trend of men’s grooming habits, focusing on statistics that shed light on the preferences and behaviors of men when it comes to grooming their beards and hair. From the impact of appearance on confidence to the prevalence of hair dye usage, these statistics offer insights into the evolving landscape of male grooming practices.

Statistic 1

"39% of men feel better about their appearance if they have a perfectly groomed beard."

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Statistic 2

"Of men who dye their hair, 11% do so regularly."

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Statistic 3

"About 7% of men groom their beard daily."

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Statistic 4

"In the USA, sales of men's grooming products reached $4.5 billion in 2019."

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Statistic 5

"Approximately 79% of the male grooming market is taken up by hair care and shaving products."

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Statistic 6

"Men aged between 18 and 24 are 21% more likely to dye their hair than those aged 25 and over."

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Statistic 7

"Up to 60% of individuals have some sort of hair dye related allergic reaction."

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Statistic 8

"Almost 70% of men feel more confident when their hair looks good."

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Statistic 9

"In the U.K, 20% of men have colored their hair at some point."

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Statistic 10

"1 in 5 men in the UK dye their hair."

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Men’s grooming habits, particularly concerning beard grooming and hair dyeing, play a significant role in how they perceive and feel about themselves. The statistics suggest a growing trend among men in investing time and money in grooming products and practices to enhance their appearance and boost their confidence. The varying preferences observed in different age groups, countries, and allergic reactions highlight the diversity and complexities within the male grooming market. With a substantial portion of men attributing their confidence to well-groomed hair, the grooming industry is poised to continue flourishing as men prioritize self-care and aesthetics.

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