GITNUXREPORT 2025

Interior Design Statistics

Interior design market grows, embraces sustainability, technology, and personalization.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

68% of consumers say that the aesthetic appeal of interior spaces influences their purchasing decisions

Statistic 2

85% of homeowners plan to invest in home improvements, including interior design, within the next 12 months

Statistic 3

Millennials now make up the largest demographic for interior decorating services, accounting for 40% of the market

Statistic 4

40% of interior designers reported an increase in client demand for sustainable and environmentally friendly designs in 2022

Statistic 5

The majority of new interior design clients (about 60%) prefer virtual or hybrid consultations

Statistic 6

Women account for 70% of interior design industry professionals

Statistic 7

The most popular interior design style among homeowners in 2023 is modern minimalism, accounting for 45% of preferences

Statistic 8

78% of consumers prioritize natural lighting when designing or renovating a space

Statistic 9

Urban residents are 2 times more likely to hire interior designers compared to rural residents, due to space constraints and aesthetics

Statistic 10

65% of interior designers report increased demand for multifunctional spaces, especially in small apartments

Statistic 11

The average age of interior designers in the US is 49 years old, with many seeking to modernize their skillset

Statistic 12

The use of vintage furniture in interior design increased by 20% during 2022, driven by sustainability and nostalgia trends

Statistic 13

42% of homeowners prefer open-plan interiors, favoring spacious and connected living spaces

Statistic 14

The demand for black accents and fixtures in interiors increased by 25% in 2022, reflecting a modern, bold aesthetic trend

Statistic 15

70% of interior designers reported increased client interest in wellness-oriented design features such as air quality, biophilic elements, and ergonomics

Statistic 16

Millennials spend an average of $12,000 on interior makeovers, a higher amount than other generations

Statistic 17

58% of clients prefer contemporary or modern interior styles over traditional designs, reflecting current aesthetic preferences

Statistic 18

Over 50% of interior designers believe that 2023 will see an increased focus on personalized, custom-designed interiors

Statistic 19

The average size of new kitchens designed by professionals is 250 sq ft, highlighting trends in functional and aesthetic kitchen spaces

Statistic 20

The popularity of biophilic interior design, which incorporates natural elements, grew by 30% in 2022, driven by wellness trends

Statistic 21

45% of interior designers reported an increase in demand for customizable furniture options in 2023, reflecting a desire for unique home pieces

Statistic 22

The global interior design market was valued at approximately $180 billion in 2020

Statistic 23

The rise of online interior design services grew by 35% in 2021

Statistic 24

The average spend on interior design services per project in the US is around $4,000

Statistic 25

The global smart home market, which includes integrated interior solutions, is projected to reach $135 billion by 2025

Statistic 26

Interior design ebook and online course sales grew by 25% in 2021, reflecting increased interest in DIY and professional learning

Statistic 27

The average length of an interior design project is approximately 12 weeks

Statistic 28

Interior wallpaper sales increased by 15% in 2021, driven by home renovation trends

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The average square footage of homes renovated with interior design services is around 2,500 sq ft

Statistic 30

In commercial interior design, the healthcare sector experienced a 25% growth in design projects during 2022

Statistic 31

The average cost per square foot for high-end interior design in New York City is $15

Statistic 32

The global demand for bespoke furniture grew by 30% in 2022, showing a preference for personalized interior elements

Statistic 33

Lighting fixtures account for approximately 25% of total interior decoration costs in residential projects

Statistic 34

About 50% of interior design firms operate with a hybrid in-office and remote work model, especially post-pandemic

Statistic 35

The global luxury interior design market is expected to reach $34 billion by 2025, driven by high-end clientele

Statistic 36

The average annual revenue for interior design firms in the US is approximately $650,000, with top firms earning significantly more

Statistic 37

DIY interior design kits and subscription boxes saw a sales increase of 40% in 2022, indicating rising consumer interest in self-curation

Statistic 38

13% of interior designers are licensed architects, contributing to hybrid roles in design projects

Statistic 39

The global average cost for interior design consultation ranges from $150 to $600 per hour, depending on experience and location

Statistic 40

Eco-friendly and sustainable interior design products saw a 20% increase in sales during 2022

Statistic 41

Approximately 30% of interior designers collaborate with eco-friendly product suppliers, indicating a growing demand for sustainable materials

Statistic 42

Green interior finishes accounted for 35% of new interior products introduced in 2021, highlighting eco-conscious trends

Statistic 43

The use of natural materials like wood and stone increased by 15% in interior projects during 2022, driven by eco-consciousness

Statistic 44

The use of sustainable textiles in interior design increased by 25% in 2022, emphasizing eco-friendly fabric choices

Statistic 45

55% of interior designers use social media as a primary tool for marketing their services

Statistic 46

The use of virtual reality (VR) in interior design consultations increased by 70% during the pandemic

Statistic 47

The use of 3D rendering in interior design projects increased by 50% in the past five years, streamlining client approvals

Statistic 48

The use of AI and machine learning in interior design is projected to grow by 60% over the next three years, aiding customization

Statistic 49

80% of interior design firms reported an increase in digital marketing expenditure in 2022, to reach wider audiences

Statistic 50

60% of interior design projects incorporate smart technology, with lighting, security, and climate control being the most common applications

Statistic 51

80% of interior designers use CAD (Computer-Aided Design) software regularly for client presentations and project planning

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Key Highlights

The global interior design market was valued at approximately $180 billion in 2020
68% of consumers say that the aesthetic appeal of interior spaces influences their purchasing decisions
The rise of online interior design services grew by 35% in 2021
85% of homeowners plan to invest in home improvements, including interior design, within the next 12 months
Eco-friendly and sustainable interior design products saw a 20% increase in sales during 2022
The average spend on interior design services per project in the US is around $4,000
Millennials now make up the largest demographic for interior decorating services, accounting for 40% of the market
55% of interior designers use social media as a primary tool for marketing their services
The use of virtual reality (VR) in interior design consultations increased by 70% during the pandemic
The global smart home market, which includes integrated interior solutions, is projected to reach $135 billion by 2025
Interior design ebook and online course sales grew by 25% in 2021, reflecting increased interest in DIY and professional learning
40% of interior designers reported an increase in client demand for sustainable and environmentally friendly designs in 2022
The average length of an interior design project is approximately 12 weeks

As the interior design industry blossoms into a $180 billion global market, evolving trends like sustainability, smart technology, and virtual consultations are transforming the way homeowners and professionals create personalized, stylish, and eco-friendly living spaces.

Consumer Preferences and Demographics

68% of consumers say that the aesthetic appeal of interior spaces influences their purchasing decisions
85% of homeowners plan to invest in home improvements, including interior design, within the next 12 months
Millennials now make up the largest demographic for interior decorating services, accounting for 40% of the market
40% of interior designers reported an increase in client demand for sustainable and environmentally friendly designs in 2022
The majority of new interior design clients (about 60%) prefer virtual or hybrid consultations
Women account for 70% of interior design industry professionals
The most popular interior design style among homeowners in 2023 is modern minimalism, accounting for 45% of preferences
78% of consumers prioritize natural lighting when designing or renovating a space
Urban residents are 2 times more likely to hire interior designers compared to rural residents, due to space constraints and aesthetics
65% of interior designers report increased demand for multifunctional spaces, especially in small apartments
The average age of interior designers in the US is 49 years old, with many seeking to modernize their skillset
The use of vintage furniture in interior design increased by 20% during 2022, driven by sustainability and nostalgia trends
42% of homeowners prefer open-plan interiors, favoring spacious and connected living spaces
The demand for black accents and fixtures in interiors increased by 25% in 2022, reflecting a modern, bold aesthetic trend
70% of interior designers reported increased client interest in wellness-oriented design features such as air quality, biophilic elements, and ergonomics
Millennials spend an average of $12,000 on interior makeovers, a higher amount than other generations
58% of clients prefer contemporary or modern interior styles over traditional designs, reflecting current aesthetic preferences
Over 50% of interior designers believe that 2023 will see an increased focus on personalized, custom-designed interiors
The average size of new kitchens designed by professionals is 250 sq ft, highlighting trends in functional and aesthetic kitchen spaces
The popularity of biophilic interior design, which incorporates natural elements, grew by 30% in 2022, driven by wellness trends
45% of interior designers reported an increase in demand for customizable furniture options in 2023, reflecting a desire for unique home pieces

Consumer Preferences and Demographics Interpretation

With nearly two-thirds of consumers citing aesthetics as a key influence on purchases and a booming demand for sustainable, personalized, and wellness-oriented designs—especially among Millennials and urban dwellers—interior design is evolving into a stylish yet pragmatic industry where virtual consultations, natural light, and vintage accents are all the rage, proving that whether in small apartments or sprawling homes, a little design savvy can turn any space into a personalized sanctuary—preferably with black fixtures and lots of natural light.

Market Size and Growth Trends

The global interior design market was valued at approximately $180 billion in 2020
The rise of online interior design services grew by 35% in 2021
The average spend on interior design services per project in the US is around $4,000
The global smart home market, which includes integrated interior solutions, is projected to reach $135 billion by 2025
Interior design ebook and online course sales grew by 25% in 2021, reflecting increased interest in DIY and professional learning
The average length of an interior design project is approximately 12 weeks
Interior wallpaper sales increased by 15% in 2021, driven by home renovation trends
The average square footage of homes renovated with interior design services is around 2,500 sq ft
In commercial interior design, the healthcare sector experienced a 25% growth in design projects during 2022
The average cost per square foot for high-end interior design in New York City is $15
The global demand for bespoke furniture grew by 30% in 2022, showing a preference for personalized interior elements
Lighting fixtures account for approximately 25% of total interior decoration costs in residential projects
About 50% of interior design firms operate with a hybrid in-office and remote work model, especially post-pandemic
The global luxury interior design market is expected to reach $34 billion by 2025, driven by high-end clientele
The average annual revenue for interior design firms in the US is approximately $650,000, with top firms earning significantly more
DIY interior design kits and subscription boxes saw a sales increase of 40% in 2022, indicating rising consumer interest in self-curation
13% of interior designers are licensed architects, contributing to hybrid roles in design projects
The global average cost for interior design consultation ranges from $150 to $600 per hour, depending on experience and location

Market Size and Growth Trends Interpretation

As the $180 billion global interior design market evolves—with booming online services, smart home integrations, and a 30% surge in bespoke furniture—homeowners and professionals alike are navigating a 12-week journey of personalized style, often with a $4,000 investment per project, underscoring that in interior design, luxury and DIY are truly two sides of the same stylish coin.

Sustainable and Eco-Friendly Design

Eco-friendly and sustainable interior design products saw a 20% increase in sales during 2022
Approximately 30% of interior designers collaborate with eco-friendly product suppliers, indicating a growing demand for sustainable materials
Green interior finishes accounted for 35% of new interior products introduced in 2021, highlighting eco-conscious trends
The use of natural materials like wood and stone increased by 15% in interior projects during 2022, driven by eco-consciousness
The use of sustainable textiles in interior design increased by 25% in 2022, emphasizing eco-friendly fabric choices

Sustainable and Eco-Friendly Design Interpretation

With a resurgence of eco-consciousness sweeping through interior design—evidenced by a 20% sales boost in sustainable products, 30% of designers partnering with green suppliers, and significant increases in natural and sustainable materials—it's clear that the industry is not just decorating spaces but actively fostering a more environmentally responsible aesthetic.

Technologies and Digital Tools in Interior Design

55% of interior designers use social media as a primary tool for marketing their services
The use of virtual reality (VR) in interior design consultations increased by 70% during the pandemic
The use of 3D rendering in interior design projects increased by 50% in the past five years, streamlining client approvals
The use of AI and machine learning in interior design is projected to grow by 60% over the next three years, aiding customization
80% of interior design firms reported an increase in digital marketing expenditure in 2022, to reach wider audiences
60% of interior design projects incorporate smart technology, with lighting, security, and climate control being the most common applications
80% of interior designers use CAD (Computer-Aided Design) software regularly for client presentations and project planning

Technologies and Digital Tools in Interior Design Interpretation

As interior design turns increasingly digital—from social media marketing and AI-driven customization to VR, 3D rendering, and smart tech integrations—professionals are not just elevating aesthetics but also embracing technological innovation to craft smarter, more efficient, and visually captivating spaces in an ever-connected world.