Holiday Rental Industry Statistics

In this post, we will explore key statistics related to the holiday rental industry, shedding light on the market’s size, booking trends, regional dominance, and consumer preferences. From the impact of online platforms to the effects of the pandemic, these insights provide a comprehensive overview of the vacation rental landscape. Join us as we analyze the data shaping the future of this dynamic sector.

Statistic 1

"The global vacation rental market size was valued at $87.61 billion in 2019."

Statistic 2

"The vacation rental market is expected to reach $113.9 billion by 2027."

Statistic 3

"Around 43% of travelers book their holiday rentals at least a month in advance."

Statistic 4

"Europe has the highest market share in the vacation rental industry, at over 60%."

Statistic 5

"Only 42% of people renting accommodation agree that online rental platforms should be regulated by local governments."

Statistic 6

"There are approximately 6.1 million vacation properties in the U.S. alone."

Statistic 7

"In 2019, Airbnb reported over 150 million active users worldwide."

Statistic 8

"Over 54% of people are more likely to book a holiday rental if they can do so online."

Statistic 9

"In Europe, the United Kingdom has the highest number of property managers in the short-term rental industry, with 22,678."

Statistic 10

"Vacation rentals can accommodate more people than hotels. In the U.S, rentals can accommodate 4.6 people on average compared to hotels, which accommodate 2.6."

Statistic 11

"France leads with the highest number of active Airbnb listings, approximately 485,000."

Statistic 12

"The pandemic saw a decrease of 42% in Airbnb bookings in March 2020."

Statistic 13

"In 2020, stays of more than 28 days represented 15% of nights booked on Airbnb."

Statistic 14

"Vacation rentals can produce over 50% higher returns than residential properties."

Statistic 15

"In 2020, the number of active listings in ten major U.S metropolitan markets decreased by 24.4%."

Statistic 16

"Vacation homes make up about 20% of the total US rental market."

Statistic 17

"The average price per night for an Airbnb in the US is $219."

Statistic 18

"About two-thirds of Airbnb users are more interested in the novelty of a unique home rental than in its price or location."

In conclusion, the vacation rental industry continues to show promising growth and evolving trends, with significant market size projections and increasing consumer preferences for online bookings. The industry has a strong presence in Europe, particularly in the United Kingdom and France, with Airbnb leading the pack in terms of active users and listings. The pandemic did impact the industry, but certain segments like longer stays saw increased popularity. Vacation rentals offer higher returns than traditional residential properties and can accommodate more people than hotels, catering to the changing preferences of travelers. Regulatory issues and market fluctuations will continue to shape the industry, but overall, the statistics point towards a resilient and lucrative sector for investors and property managers.