GITNUX MARKETDATA REPORT 2024

Energy Drink Consumption Statistics

Energy drink consumption continues to rise, with increasing numbers of young adults and teenagers reporting regular consumption, particularly for the purpose of boosting energy levels and improving performance.

Last Updated: June 20, 2024

Written & Summarized by: Jannik Lindner

How we write

In this post, we explore the significant impact of energy drink consumption, backed by a range of compelling statistics. From the prevalence of energy drinks among different age groups to the potential health implications and global consumption trends, these statistics paint a comprehensive picture of the energy drink landscape. Let’s dive in and uncover the insights behind these numbers.

Statistic 1

"Energy drinks are consumed by 47% of the US population."

Statistic 2

"Studies show significant increase in energy drink consumption by 60% among teens and young adults."

Statistic 3

"Energy drink sales reached $9.3 billion in the U.S in 2020."

Statistic 4

"In 2020, nearly 64.69% of respondents aged 18 to 29 years stated they drink energy drinks."

Statistic 5

"6% of US adolescents are consuming energy drinks daily."

Statistic 6

"Energy drinks are consumed by 67% of male college students and 49% of female college students."

Statistic 7

"China tops the list of energy drink consumption with a consumption of 4.182 million liters in 2020."

Statistic 8

"Consumption of energy drinks may contribute to poor sleep and obesity in teenagers."

Statistic 9

"76% of servicemen reported regular consumption of energy drinks during deployment."

Statistic 10

"Global energy drink consumption Volume cooled down to a 3.1% increase in 2020, down from 6.6% growth the prior year due to COVID-19."

Statistic 11

"Regular energy drink consumers tend to be between the ages of 18 and 34 years."

Statistic 12

"The frequency of energy drink use is highest among those aged 18-24 years, with males being more frequent consumers than females."

Statistic 13

"Almost one-third of teens between 12 and 17 years drink energy drinks regularly."

Statistic 14

"Students who consume energy drinks are 66% more likely to be at risk for alcohol dependence."

Statistic 15

"31% of U.S. teens have reported consuming energy drinks."

Statistic 16

"Approximately 25% of college students consume alcohol with energy drinks."

Statistic 17

"An estimated 30% of adolescents report consuming energy drinks regularly."

Overall, the statistics on energy drink consumption paint a concerning picture of widespread use among various demographics, particularly teens and young adults. The significant increase in consumption, coupled with the high sales figures in the U.S. and globally, indicate a growing trend that may have negative health implications, such as poor sleep, obesity, and increased risk for alcohol dependence. The high prevalence of energy drink consumption among specific groups, such as male college students and servicemen, suggests targeted interventions may be needed to address this issue. With a sizable portion of adolescents and young adults regularly consuming energy drinks, it is important for public health initiatives to raise awareness about the potential risks associated with excessive consumption and encourage healthier beverage choices.

Jannik Lindner

Jannik is the Co-Founder of Gitnux and has been working in the digital space since 2016. He is specialized in content and tech.

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