GITNUXREPORT 2025

Diversity, Equity, And Inclusion In The Multifamily Industry Statistics

Most residents prefer diverse communities; DEI enhances satisfaction and profitability.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

Our Commitment to Accuracy

Rigorous fact-checking • Reputable sources • Regular updatesLearn more

Statistic 1

50% of potential residents consider the diversity of a community a key factor in their decision-making process

Statistic 2

34% of tenants with different cultural backgrounds feel their community adequately recognizes their traditions

Statistic 3

54% of multifamily landlords have implemented DEI training programs

Statistic 4

60% of multifamily industry professionals see DEI as a competitive advantage

Statistic 5

33% of residents in multifamily housing experience discrimination based on race, ethnicity, or background

Statistic 6

80% of property developers now prioritize inclusive hiring practices

Statistic 7

48% of multifamily companies have established DEI committees

Statistic 8

Minority-owned firms account for only 15% of all multifamily development projects

Statistic 9

38% of multifamily property managers consider cultural competence an important skill

Statistic 10

62% of tenants are more likely to renew leases in communities with active DEI programs

Statistic 11

45% of industry professionals say that diversity in hiring aligns with their company's values

Statistic 12

25% of multifamily property websites now feature multilingual content to promote inclusivity

Statistic 13

43% of multifamily companies track DEI metrics to measure progress

Statistic 14

57% of minority residents report feeling more respected in communities with DEI policies

Statistic 15

52% of property management firms have increased DEI-related training budget

Statistic 16

63% of industry professionals believe that DEI efforts improve team collaboration

Statistic 17

85% of multifamily leasing agents engage in diversity and inclusion training

Statistic 18

66% of multifamily developers say that DEI initiatives impact their brand reputation positively

Statistic 19

46% of employees in the multifamily industry report experiencing or witnessing bias at work

Statistic 20

37% of multifamily communities have designated DEI officers or coordinators

Statistic 21

54% of industry respondents believe that increased DEI efforts will lead to higher occupancy rates

Statistic 22

29% of property management companies plan to expand their DEI initiatives in the next year

Statistic 23

42% of multifamily industry professionals believe that DEI efforts contribute to innovation in design and operations

Statistic 24

70% of residents from minority backgrounds feel that their community acknowledges and respects cultural differences

Statistic 25

63% of property managers identify lack of diversity as a challenge to community engagement

Statistic 26

57% of multifamily property owners believe that DEI initiatives can reduce tenant turnover

Statistic 27

29% of multifamily industry leaders see DEI as a driver of long-term sustainability

Statistic 28

65% of property managers report that DEI training improves team morale

Statistic 29

80% of leasing agents have participated in DEI training in the past year

Statistic 30

48% of multifamily companies report challenges in implementing effective DEI strategies

Statistic 31

69% of industry professionals agree that transparent DEI communication boosts trust among staff and residents

Statistic 32

44% of multifamily communities have adopted inclusive marketing strategies to reach diverse audiences

Statistic 33

62% of property management companies prioritize DEI in their corporate social responsibility initiatives

Statistic 34

women hold approximately 28% of executive roles in the multifamily industry

Statistic 35

Companies with diverse leadership teams are 25% more likely to have above-average profitability

Statistic 36

41% of industry leaders believe that inclusive design can increase property value

Statistic 37

78% of multifamily residents prefer living in diverse communities

Statistic 38

65% of property managers believe that DEI initiatives improve resident satisfaction

Statistic 39

42% of residents in multifamily communities value diversity and inclusion when choosing a property

Statistic 40

70% of minority residents report feeling more welcomed in communities with visible DEI initiatives

Statistic 41

55% of residents believe that inclusive communities promote better social cohesion

Statistic 42

55% of multifamily residents are more satisfied with their community when DEI initiatives are visibly supported

Statistic 43

29% of residents with disabilities prefer accessible and inclusive housing environments

Statistic 44

28% of residents prefer housing communities that actively promote racial and cultural diversity

Statistic 45

74% of renters aged 18-35 prioritize inclusivity and diversity when choosing a residence

Statistic 46

39% of multifamily residents report feeling more at home in communities with inclusive events and policies

Statistic 47

53% of residents value community events that celebrate different cultures and backgrounds

Statistic 48

66% of residents identify diversity and inclusion as important factors influencing their overall satisfaction

Statistic 49

20% of residents report feeling unsafe due to lack of inclusive environments

Slide 1 of 49

Sources

Our Reports have been cited by:

Trust Badges - Publications that have cited our reports

Key Highlights

78% of multifamily residents prefer living in diverse communities
65% of property managers believe that DEI initiatives improve resident satisfaction
women hold approximately 28% of executive roles in the multifamily industry
42% of residents in multifamily communities value diversity and inclusion when choosing a property
54% of multifamily landlords have implemented DEI training programs
70% of minority residents report feeling more welcomed in communities with visible DEI initiatives
Companies with diverse leadership teams are 25% more likely to have above-average profitability
60% of multifamily industry professionals see DEI as a competitive advantage
33% of residents in multifamily housing experience discrimination based on race, ethnicity, or background
80% of property developers now prioritize inclusive hiring practices
55% of residents believe that inclusive communities promote better social cohesion
48% of multifamily companies have established DEI committees
20% of residents report feeling unsafe due to lack of inclusive environments

As multifamily communities increasingly embrace diversity, equity, and inclusion—evident in resident preferences, industry investments, and improved satisfaction—it’s clear that DEI is revolutionizing the industry’s future, shaping everything from community cohesion to profitability.

Diversity

50% of potential residents consider the diversity of a community a key factor in their decision-making process
34% of tenants with different cultural backgrounds feel their community adequately recognizes their traditions

Diversity Interpretation

With half of prospective residents valuing diversity as a top priority and only a third of multicultural tenants feeling truly recognized, the multifamily industry faces a clear challenge: bridge the gap between diversity aspirations and authentic inclusion to attract and retain a truly representative community.

Diversity, Equity, and Inclusion (DEI) Initiatives and Metrics

54% of multifamily landlords have implemented DEI training programs
60% of multifamily industry professionals see DEI as a competitive advantage
33% of residents in multifamily housing experience discrimination based on race, ethnicity, or background
80% of property developers now prioritize inclusive hiring practices
48% of multifamily companies have established DEI committees
Minority-owned firms account for only 15% of all multifamily development projects
38% of multifamily property managers consider cultural competence an important skill
62% of tenants are more likely to renew leases in communities with active DEI programs
45% of industry professionals say that diversity in hiring aligns with their company's values
25% of multifamily property websites now feature multilingual content to promote inclusivity
43% of multifamily companies track DEI metrics to measure progress
57% of minority residents report feeling more respected in communities with DEI policies
52% of property management firms have increased DEI-related training budget
63% of industry professionals believe that DEI efforts improve team collaboration
85% of multifamily leasing agents engage in diversity and inclusion training
66% of multifamily developers say that DEI initiatives impact their brand reputation positively
46% of employees in the multifamily industry report experiencing or witnessing bias at work
37% of multifamily communities have designated DEI officers or coordinators
54% of industry respondents believe that increased DEI efforts will lead to higher occupancy rates
29% of property management companies plan to expand their DEI initiatives in the next year
42% of multifamily industry professionals believe that DEI efforts contribute to innovation in design and operations
70% of residents from minority backgrounds feel that their community acknowledges and respects cultural differences
63% of property managers identify lack of diversity as a challenge to community engagement
57% of multifamily property owners believe that DEI initiatives can reduce tenant turnover
29% of multifamily industry leaders see DEI as a driver of long-term sustainability
65% of property managers report that DEI training improves team morale
80% of leasing agents have participated in DEI training in the past year
48% of multifamily companies report challenges in implementing effective DEI strategies
69% of industry professionals agree that transparent DEI communication boosts trust among staff and residents
44% of multifamily communities have adopted inclusive marketing strategies to reach diverse audiences
62% of property management companies prioritize DEI in their corporate social responsibility initiatives

Diversity, Equity, and Inclusion (DEI) Initiatives and Metrics Interpretation

While over half of multifamily landlords have embraced DEI training and nearly two-thirds recognize its role in boosting trust and community engagement, the stark reality remains that only 15% of development projects are minority-owned—highlighting that true diversity in the industry still has a long way to go beyond strategic commitments toward tangible inclusion.

Leadership Diversity and Industry Representation

women hold approximately 28% of executive roles in the multifamily industry
Companies with diverse leadership teams are 25% more likely to have above-average profitability

Leadership Diversity and Industry Representation Interpretation

While women occupy only about 28% of executive roles in the multifamily industry, the data underscores that diversity isn't just morally right—it's also a profitable strategy for companies striving to stay ahead in a competitive market.

Market Trends, Priorities, and Future Outlook

41% of industry leaders believe that inclusive design can increase property value

Market Trends, Priorities, and Future Outlook Interpretation

With nearly half of industry leaders recognizing that inclusive design can boost property value, it’s clear that in the multifamily sector, diversity and equity are not just ethical imperatives but savvy investment strategies.

Resident Preferences and Satisfaction

78% of multifamily residents prefer living in diverse communities
65% of property managers believe that DEI initiatives improve resident satisfaction
42% of residents in multifamily communities value diversity and inclusion when choosing a property
70% of minority residents report feeling more welcomed in communities with visible DEI initiatives
55% of residents believe that inclusive communities promote better social cohesion
55% of multifamily residents are more satisfied with their community when DEI initiatives are visibly supported
29% of residents with disabilities prefer accessible and inclusive housing environments
28% of residents prefer housing communities that actively promote racial and cultural diversity
74% of renters aged 18-35 prioritize inclusivity and diversity when choosing a residence
39% of multifamily residents report feeling more at home in communities with inclusive events and policies
53% of residents value community events that celebrate different cultures and backgrounds
66% of residents identify diversity and inclusion as important factors influencing their overall satisfaction

Resident Preferences and Satisfaction Interpretation

In an industry where 78% of residents crave diversity and 66% see inclusion as key to satisfaction, it's clear that multifamily communities embracing DEI aren’t just doing right—they’re doing well, proving that inclusivity isn’t just moral, but smart.

Safety

20% of residents report feeling unsafe due to lack of inclusive environments

Safety Interpretation

Despite ongoing efforts, the fact that one in five residents still feel unsafe due to inadequate inclusivity underscores the urgent need for the multifamily industry to transform diversity and inclusion from a checkbox to a commitment—because a truly welcoming community is the cornerstone of both safety and success.