GITNUX MARKETDATA REPORT 2024

Bra Lifespan Statistics

The average lifespan of a bra is typically around 6 to 12 months with regular use and proper care.

Last Updated: June 17, 2024

How we write

In this post, we will explore various statistics related to the lifespan and care of bras. From how many bras the average woman owns to the frequency of bra replacements, these data points shed light on common practices and misconceptions surrounding this essential undergarment. Let’s dive into the numbers and uncover the habits that may be impacting the longevity of our bras.

Statistic 1

"The average woman owns nine bras at any given time."

Statistic 2

"Only 1 in 5 women wear the same bra every day."

Statistic 3

"The average lifespan of a bra is 6 to 9 months."

Statistic 4

"2 out of 3 women totally ignore the care instructions on the bra tag."

Statistic 5

"A bra should be replaced every 180 wears at a minimum."

Statistic 6

"Machine washing a Bra can reduce its lifespan by nearly 60%."

Statistic 7

"The elasticity in a bra can start to break down after rows of washing."

Statistic 8

"Most women keep their bras for over 5 years, well beyond their lifespan."

Statistic 9

"More than half of women have not thrown out a bra they should retire."

Statistic 10

"40% of women replace their bras only when they lose their shape."

Statistic 11

"Women should have at least six bras and rotate them daily to prolong their lifespan."

Statistic 12

"Nearly 1/3 of women admit to wearing a bra for 21 days straight without washing it."

Statistic 13

"Almost half of all women have more than ten bras in their drawer."

Statistic 14

"Over 90% of women own at least one sports bra."

Statistic 15

"Three out of four women buy a new bra at least twice a year."

Statistic 16

"Over 85 percent of a bra's support should come from the band, not the straps."

It is evident from the statistics presented that there is a significant gap between owning bras and effectively managing their lifespan. Many women overlook care instructions, ignore the recommended replacement timeline, and fail to recognize signs of wear and tear. This can lead to reduced comfort, support, and overall effectiveness of the bras. Proper care, rotation, and timely replacement are essential to ensure that bras maintain their functionality and provide the necessary support. By being more attentive to these aspects, women can prolong the lifespan of their bras and ultimately enhance their comfort and well-being.

Jannik Lindner

Jannik is the Co-Founder of Gitnux and has been working in the digital space since 2016. He is specialized in content and tech.

Can You Trust Our Report?

The statistics are checked by us and then entered into the database. Our market data reports have been linked to by some of the largest publishers and companies on the Internet.

Learn more about our process here.