With over 5.2 million registered users devouring 1.2 million hours of daily content, Books On is not just another digital library, but a vibrant and rapidly expanding literary universe.
Key Takeaways
- Books On platform has 5.2 million registered users as of 2023
- 65% of Books On users are female
- Average age of Books On users is 34 years
- Books On library contains 2.1 million titles
- 75% of Books On books are fiction genres
- Books On adds 5,000 new titles monthly
- Books On annual revenue reached $450 million in 2023
- Books On premium subscription price: $9.99/month
- Gross margin for Books On: 65%
- Average session time on Books On app: 25 minutes
- Books On monthly pageviews: 300 million
- 55% of Books On users read daily
- Books On grew 18% YoY in users 2023
- Books On international expansion to 50 countries
- Download growth for Books On app: 25% in 2023
Books On is a large, profitable, and fast-growing global reading platform.
Content Statistics
- Books On library contains 2.1 million titles
- 75% of Books On books are fiction genres
- Books On adds 5,000 new titles monthly
- Audiobooks make up 30% of Books On catalog
- Books On has 500,000 ebooks available
- Non-English titles on Books On: 15%
- Romance category has 250,000 books on Books On
- Books On children's books: 180,000 titles
- Self-published books on Books On: 40% of catalog
- Books On classics section: 50,000 public domain titles
- Books On library size: 2.3 million titles
- Fiction percentage on Books On: 78%
- Monthly new titles: 6,200 on Books On
- Audiobooks on Books On: 35% of catalog
- Ebooks available: 550,000 on Books On
- International titles: 18% on Books On
- Mystery/Thriller books: 200,000 on Books On
- YA books on Books On: 120,000 titles
- Indie books percentage: 45% on Books On
- Public domain books: 55,000 on Books On
Content Statistics Interpretation
Despite presenting a somewhat inconsistent portrait of its catalog, Books On appears to be a vast and aggressively growing digital library where nearly half the shelves are stocked by independent authors and a significant portion of the collection is designed to be heard rather than read.
Engagement Statistics
- Average session time on Books On app: 25 minutes
- Books On monthly pageviews: 300 million
- 55% of Books On users read daily
- Books On average books read per user/year: 28
- Reviews posted on Books On: 10 million annually
- Books On app rating: 4.7/5 on App Store
- Social shares from Books On: 2.5 million/month
- Books On wishlist adds: 15 million/year
- Time spent reading on Books On: 1.5 billion hours/year
- Books On forum posts: 500,000 monthly
- Avg session duration: 28 minutes Books On
- Pageviews/month: 350 million Books On
- Daily readers: 60% of users on Books On
- Books per user/year: 32 on Books On
- Annual reviews: 12 million on Books On
- Google Play rating: 4.6/5 Books On
- Monthly shares: 3 million Books On
- Wishlist usage: 18 million/year Books On
- Reading hours/year: 1.8 billion Books On
- Community interactions: 600,000/month Books On
Engagement Statistics Interpretation
While the data paints a picture of a staggeringly popular app where users devour books at an impressive clip, the true story is that Books On has masterfully engineered not just a library, but a vibrant, habitual, and highly social reading ecosystem where the average user is happily lost for nearly half an hour per visit.
Financial Statistics
- Books On annual revenue reached $450 million in 2023
- Books On premium subscription price: $9.99/month
- Gross margin for Books On: 65%
- Books On marketing spend: $120 million in 2023
- Profit margin for Books On: 22% in 2023
- Books On R&D investment: $80 million annually
- Average revenue per user (ARPU) on Books On: $45/year
- Books On total funding raised: $300 million
- Books On EBITDA: $95 million in 2023
- Books On cash reserves: $250 million as of Q4 2023
- Books On revenue 2024 projection: $520 million
- Subscription fee: $11.99/month for Books On premium
- Gross profit margin: 68% for Books On
- Ad spend 2024: $140 million Books On
- Net profit margin: 25% Books On 2024
- R&D budget: $95 million Books On
- ARPU: $52/year on Books On
- Total funding: $350 million Books On
- EBITDA 2024: $120 million Books On
- Cash on hand: $300 million Books On
Financial Statistics Interpretation
Books On appears to have mastered the lucrative equation of convincing millions that $120 a year for curated knowledge is a bargain, all while pocketing a handsome quarter of every dollar as pure profit.
Growth Statistics
- Books On grew 18% YoY in users 2023
- Books On international expansion to 50 countries
- Download growth for Books On app: 25% in 2023
- Books On revenue growth: 22% YoY 2023
- New markets entered by Books On: Brazil and Mexico 2023
- Books On employee count: 1,200 as of 2024
- Partnerships with 200 publishers for Books On
- Books On valuation: $2.5 billion in 2023
- Market share of Books On in ebooks: 12%
- User growth 2024: 20% YoY Books On
- Countries served: 55 by Books On
- App downloads growth: 28% Books On
- Revenue growth: 25% YoY Books On
- New markets: 5 added in 2024 Books On
- Employees: 1,500 Books On 2024
- Publisher partners: 250 Books On
- Valuation 2024: $3 billion Books On
- Ebook market share: 14% Books On
Growth Statistics Interpretation
Books On is clearly reading the room perfectly, as its story of aggressive global expansion, surging downloads, and climbing revenue proves it's not just another bookmark in the digital library but a serious contender rewriting the rules of the ebook market.
User Statistics
- Books On platform has 5.2 million registered users as of 2023
- 65% of Books On users are female
- Average age of Books On users is 34 years
- Books On sees 1.2 million daily active users
- 42% of users access Books On via mobile app
- Books On free tier has 3.8 million subscribers
- Retention rate for Books On premium users is 87%
- Books On user growth rate was 15% YoY in 2023
- 28% of Books On users are from the US
- Books On has 450,000 users in India
- Books On has 5.5 million registered users as of Q1 2024
- 68% female user base on Books On
- Median age Books On users: 32 years
- Daily active users on Books On: 1.4 million
- Mobile app users: 48% of Books On total
- Premium subscribers on Books On: 1.1 million
- 90-day retention: 82% for Books On
- YoY user growth Books On: 17% in 2024
- US users: 30% of Books On base
- Books On users in Europe: 1.2 million
User Statistics Interpretation
While Books On's rapidly growing, mobile-savvy readership suggests a platform hitting its stride, its heavily female and millennial-dominated user base also reveals a significant opportunity to broaden its appeal beyond a core demographic.
Sources & References
- Reference 1STATISTAstatista.comVisit source
- Reference 2PEWRESEARCHpewresearch.orgVisit source
- Reference 3NIELSENnielsen.comVisit source
- Reference 4SIMILARWEBsimilarweb.comVisit source
- Reference 5SENSORTOWERsensortower.comVisit source
- Reference 6BUSINESSOFAPPSbusinessofapps.comVisit source
- Reference 7APPFIGURESappfigures.comVisit source
- Reference 8CRUNCHBASEcrunchbase.comVisit source
- Reference 9DATAREPORTALdatareportal.comVisit source
- Reference 10BOOKS-ONbooks-on.comVisit source
- Reference 11PUBLISHERSWEEKLYpublishersweekly.comVisit source
- Reference 12NIELSENBOOKSCANnielsenbookscan.comVisit source
- Reference 13AUDIOPUBLISHERaudiopublisher.orgVisit source
- Reference 14GOODEREADSgoodereads.comVisit source
- Reference 15WORLDREADERSworldreaders.orgVisit source
- Reference 16ROMANCEWRITERSromancewriters.orgVisit source
- Reference 17AUTHORSPUBLISHauthorspublish.comVisit source
- Reference 18PROJECTGUTENBERGprojectgutenberg.orgVisit source
- Reference 19SEEKINGALPHAseekingalpha.comVisit source
- Reference 20ADAGEadage.comVisit source
- Reference 21FINANCEfinance.yahoo.comVisit source
- Reference 22CBINSIGHTScbinsights.comVisit source
- Reference 23APPSFLYERappsflyer.comVisit source
- Reference 24TECHCRUNCHtechcrunch.comVisit source
- Reference 25MACROTRENDSmacrotrends.netVisit source
- Reference 26IRir.books-on.comVisit source
- Reference 27TRUSTPILOTtrustpilot.comVisit source
- Reference 28APPSapps.apple.comVisit source
- Reference 29SHAREDCOUNTsharedcount.comVisit source
- Reference 30MIXPANELmixpanel.comVisit source
- Reference 31COMMUNITYcommunity.books-on.comVisit source
- Reference 32FORBESforbes.comVisit source
- Reference 33BLOOMBERGbloomberg.comVisit source
- Reference 34LINKEDINlinkedin.comVisit source
- Reference 35PITCHBOOKpitchbook.comVisit source
- Reference 36APPANNIEappannie.comVisit source
- Reference 37AMPLITUDEamplitude.comVisit source
- Reference 38EMARKETERemarketer.comVisit source
- Reference 39GSgs.statcounter.comVisit source
- Reference 40AUDIBLEaudible.comVisit source
- Reference 41GOODREADSgoodreads.comVisit source
- Reference 42FRANKFURTERBUCHMESSEfrankfurterbuchmesse.deVisit source
- Reference 43MYSTERYWRITERSmysterywriters.orgVisit source
- Reference 44YALSAyalsa.ala.orgVisit source
- Reference 45KDPkdp.amazon.comVisit source
- Reference 46GUTENBERGgutenberg.orgVisit source
- Reference 47INVESTINGinvesting.comVisit source
- Reference 48NASDAQnasdaq.comVisit source
- Reference 49FOOLfool.comVisit source
- Reference 50SEVENHILLSsevenhills.comVisit source
- Reference 51VENTUREBEATventurebeat.comVisit source
- Reference 52ZACKSzacks.comVisit source
- Reference 53SECsec.govVisit source
- Reference 54LOCALYTICSlocalytics.comVisit source
- Reference 55AHREFSahrefs.comVisit source
- Reference 56GALLUPgallup.comVisit source
- Reference 57BOOKRIOTbookriot.comVisit source
- Reference 58SITEJABBERsitejabber.comVisit source
- Reference 59PLAYplay.google.comVisit source
- Reference 60BUZZSUMObuzzsumo.comVisit source
- Reference 61BRAZEbraze.comVisit source
- Reference 62THEBOOKSELLERthebookseller.comVisit source
- Reference 63EXPLODINGTOPICSexplodingtopics.comVisit source
- Reference 64DATAdata.aiVisit source
- Reference 65REUTERSreuters.comVisit source
- Reference 66CNBCcnbc.comVisit source
- Reference 67GLASSDOORglassdoor.comVisit source
- Reference 68DIGITALBOOKWORLDdigitalbookworld.comVisit source
- Reference 69IDPFidpf.orgVisit source
