GITNUX MARKETDATA REPORT 2024

Board Game Sales Statistics: Market Report & Data

Highlights: The Most Important Board Game Sales Statistics

  • Average price of a board game in the United States is approximately $40.
  • The global board games market is expected to reach a value of USD 12 billion by 2023.
  • The board game Catan sold over 32 million copies by 2020.
  • Over 5000 new board games were added to BoardGameGeek's database in 2020.
  • The strategy board games segment held the largest revenue share of 65% in the global market in 2018.
  • Sales of hobby board games in U.S. and Canada reached $1.675 billion in 2019.
  • The Asia Pacific region is expected to be the fastest-growing regional market for board games, with a CAGR of 9% during 2019-2025.
  • North America was the largest board games market in 2018 and it was valued at 4.76 billion USD.
  • The online distribution channel is expected to witness the fastest growth in the coming years due to increasing use of internet and smartphone.
  • Adult users accounted for a share of 50% in board game market in 2020 in the US.
  • Hasbro made nearly $1.5 billion in revenue from its gaming category in 2020.
  • The children board game segment is expected to expand at a CAGR of 20.0% from 2019 to 2025.
  • Monopoly is the highest selling board game of all time with more than 275 million copies sold.
  • 81% of parents played board games back with their children in 2020 during the lockdown.
  • The global board games market revenue in 2019 was 13.1 billion USD.
  • The global jigsaw puzzle market value was estimated to be 9.21 billion USD in 2022.
  • Board game and puzzle sales went up 240% during lockdown according to a report in 2020.
  • Hasbro owned 32 of the top 50 board game products in the U.S. in 2016.
  • The global board games market was estimated to be worth 7.2 billion USD in 2017.

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Board games are an integral part of the entertainment industry and have been garnering impressive sales figures globally. Our blog post today delves into fascinating data about board game sales statistics. We’re all set to explore patterns, trends and growth rates that shape this dynamic market. By examining factors such as average selling prices, most popular genres, player demographics, and fluctuations in seasonal demands, we will provide a comprehensive picture of the driving forces behind board game sales. Whether you’re a board game designer, retailer, enthusiast or simply interested in statistical analyses, this post will surely unveil intriguing insights.

The Latest Board Game Sales Statistics Unveiled

Average price of a board game in the United States is approximately $40.

The heartbeat of the board game market throbs at the rhythm of the average price point of $40. This number doesn’t merely represent an exchange of cash for cardboard; it navigates the delicate equilibrium between consumer affordability and industry profitability. It paints a picture of the type of consumer the market caters to – neither luxury leisure seekers nor bargain hunters, but dedicated hobbyists appreciating a reasonable price for quality entertainment. By understanding this figure, one indeed grasps the economic currents propelling the sector’s prosperity. This statistic, therefore, is a fundamental point of reference for investors, retailers, and board game enthusiasts alike.

The global board games market is expected to reach a value of USD 12 billion by 2023.

Foretelling a surge in the board games market to an astounding USD 12 billion value by 2023 conveys the soaring popularity and escalating demand for these products. In the widespread realm of board game sales statistics, this projection serves as a beacon, lighting up the significant potential for profit and growth within this sector. It vividly demonstrates the intense customer interest, signifying opportunities for both incumbent players and aspiring entrants, while also encouraging manufacturers to innovate and continually improve quality. Hence, it provides vital insight for strategists, retailers, and enthusiasts watching this space, illuminating the future trajectory of the industry.

The board game Catan sold over 32 million copies by 2020.

Illustrating the overwhelming popularity and voracious consumer demand in the board game market, the board game ‘Catan’ spectacularly broke sales records, with over 32 million copies finding homes across the globe by 2020. With this impressive tally, it not only underscores the enormous potential and profitability within the board game industry but also sets a towering benchmark for all subsequent games. In a dynamic sales landscape characterized by fierce competition and evolving consumer preferences, the success story of Catan provides invaluable insights for market predictions, strategic planning, and product development for everyone invested in the board game industry.

Over 5000 new board games were added to BoardGameGeek’s database in 2020.

Unleashing the robust gaming potential manifested in the remarkable surge of over 5000 new board games incorporated into BoardGameGeek’s database in 2020; this notable data point illustrates the burgeoning interest and diverse enthusiasm pervading the board game market. This upward trajectory in game creation not only signals the industry’s sustained growth but also exemplifies shifting customer preferences and the escalating appreciation for innovative and unique board gaming experiences. As such, this datum serves as a clear testament to the dynamic, expanding market picture that blog readers should keep in mind while navigating through the nuances of the board game sales landscape.

The strategy board games segment held the largest revenue share of 65% in the global market in 2018.

Unveiling a commanding presence in the global market, the strategy board games segment reigned supreme, accounting for a resounding 65% of revenues accrued in 2018. Not merely a brushstroke of number-based artistry, this statistic is a testament to the magnetic appeal strategy games exude, underlining their supremacy in the board game cosmos. Infused into a blog post about Board Game Sales Statistics, it paints a vivid picture of consumer inclinations, market trends, and investment potential, imparting a deep understanding that resonates beyond mere gaming enthusiasts – capturing the attention of potential investors, market analysts, and trend seekers alike.

Sales of hobby board games in U.S. and Canada reached $1.675 billion in 2019.

Unearthing underlying gold from the realm of numbers, an impressive surge to $1.675 billion in sales of hobby board games in the U.S. and Canada illustrates an upward trend that is worth noting for the 2019 domestic leisure industries. Not only does this figure provide insight into the sheer volume of sales and growing consumer interest, but it also signifies the potent potential within the board game market. In the landscape of a blog post devoted to Board Game Sales Statistics, this striking figure dramatically underlines the importance and competitive edge of hobby board games in the context of broader domestic and international markets, making it a riveting echo in the gaming industry’s narrative.

The Asia Pacific region is expected to be the fastest-growing regional market for board games, with a CAGR of 9% during 2019-2025.

In the grand landscape of board game sales trends and insights, the forecasted 9% CAGR growth in the Asia Pacific region from 2019-2025 serves as a beacon rising above the horizon, marking the potential commercial vista that lies ahead. This potent growth statistic signifies the rising popularity and consumer demand for board games in this region, strongly indicating a thriving market ripe for expansion and investments. It not merely reflects the changing leisure preferences among Asian consumers but also the potential cultural impact and business opportunities this traditional Western entertainment might hold in this untapped territory. This, in the broader context of a blog post about Board Game Sales Statistics, paints a comprehensive picture of global trends, valuable for strategists and investors alike.

North America was the largest board games market in 2018 and it was valued at 4.76 billion USD.

In the sweeping landscape of board game sales statistics, one data point emerges with Tiger-like dominance, the formidable stature of North America’s market in 2018. This towering entity presiding over the industry, valued at a staggering 4.76 billion USD, illustrates the unquenchable thirst for board games in this region. Its insatiable demand continues to spin the wheels of innovation in this sector and draws a rich influx of investments. The beaming spotlight on North America’s market size serves as a beacon of opportunity for game creators, strategists, and investors alike, pushing the boundaries of the board games’ arena, one dice roll at a time.

The online distribution channel is expected to witness the fastest growth in the coming years due to increasing use of internet and smartphone.

In the fast-paced world of board game sales, the burgeoning trend of online distribution channels gaining momentum cannot be ignored. With prophecies of rapid expansion underscored by rising internet and smartphone usage patterns, this statistic is a beacon illuminating an untapped market. For board game enthusiasts and businesses alike, it unearths a compelling narrative; the digital landscape may just be the new frontier for bagging board game sales. Consequently, navigating this trend could be the catalyst that allows businesses to stay a step ahead, optimizing their sales strategies in line with consumer preferences and technological advances.

Adult users accounted for a share of 50% in board game market in 2020 in the US.

The revelation that half of the board game market in 2020 was commandeered by adult users in the U.S., carries significant implications. It illuminates a marked shift in market demographics which challenges the prevalent notion of board games being primarily children’s domain. As a fulcrum for business strategies of manufacturers and retailers, this trend could inspire a redesign of marketing campaigns, product concepts, and retail strategies targeting adult audience. For the blog post’s readers who are board game enthusiasts, investors, or marketers, understanding this pivotal tweak in consumer dynamics – one that potentially reshapes future board game sales – becomes crucial.

Hasbro made nearly $1.5 billion in revenue from its gaming category in 2020.

The colossal revenue of nearly $1.5 billion generated by Hasbro from its gaming division in 2020 catapults the vitality of board games into full view, speaking volumes about their significant role. In a blog post concerning Board Game Sales Statistics, this number not only underscores the thriving market demand for board games but also highlights the vast fiscal potential within the sector. By recognizing Hasbro’s impressive earnings, we get a clearer snapshot of consumer tendencies, industry trends, and the monetizable passion for this cherished pastime.

The children board game segment is expected to expand at a CAGR of 20.0% from 2019 to 2025.

Woven into the tapestry of a blog post focused on Board Game Sales Statistics, the glittering thread of a projection—20.0% CAGR for the children board game segment from 2019 to 2025—stands out. It epitomizes a swelling trend, an invitation to stakeholders for fertile investment opportunities and potential growth. Landscape transformation is inevitably imminent, as this substantial expansion rate suggests an exploding demand and market dynamism. This statistic paints a future where pint-sized players rule, reshaping the industry’s strategies and revenue flow.

Monopoly is the highest selling board game of all time with more than 275 million copies sold.

Painting a picture of the board game industry’s immense potential, Monopoly’s record of over 275 million copies sold captures the attention vividly. As the reigning champion amongst board games, Monopoly’s monumental sales figures not only testify to its enduring popularity but also illustrate the grand scale of the board game industry itself. Within the landscape of a blog post on board game sales statistics, this staggering number provides a gold standard for success, acting as a quantifiable benchmark for new entrants into the board game market and beckoning a closer look at the traits that make such phenomenal sales possible. It’s not just a number; it’s a monument to strategy, competition, and the timelessness of good old family fun.

81% of parents played board games back with their children in 2020 during the lockdown.

In the heart of the global lockdown due to the pandemic in 2020, a tremendous 81% of parents reconnected with their children through the medium of board games. Highlighting this figure proffers intriguing insight into the surge of board game sales during this period, corroborating the belief that more than mere necessity, it was the pursuit of shared family leisure time that fostered this buoyancy. Amid stringent social restrictions, board games emerged not only as the most accessible but also the most convivial form of entertainment. These quantifiable trends render a powerful testament to the endurance of the board game industry under adversity, and its potential prospects going forward even in the fluctuating world of consumer purchase behaviors.

The global board games market revenue in 2019 was 13.1 billion USD.

Within the panorama of Board Game Sales Statistics, the compelling figure of $13.1 billion USD in global board games market revenue for 2019 stands as a testament to the flourishing industry. This robust financial landmark signifies an active and growing interest in board games worldwide, underpinned by a blend of traditional gaming zeal and a resurgence fueled by innovative challenges, strategic complexities and engaging social interactions. It offers a mature industry snapshot, serving as a potent reference point to track future growth, gauge industry health, compare regional markets, and cultivate impactful sales and marketing strategies.

The global jigsaw puzzle market value was estimated to be 9.21 billion USD in 2022.

Drawing a connection between the world of jigsaw puzzles and the broader realm of board games, it’s intriguing to spotlight the grand figure of $9.21 billion USD – the projected value of the global jigsaw puzzle market in 2022. This stunning valuation is a testament to the appetite for mind-engaging leisure activities globally, and also provides a supportive pillar in our understanding and analysis of board game sales statistics. It captures the significant economic footprint of such amusement pastimes, enlightening us to the substantial market potential that board games and similar entertainment avenues encapsulate.

Board game and puzzle sales went up 240% during lockdown according to a report in 2020.

Illuminating an insightful trend, the remarkable surge in board game and puzzle sales, escalating up to 240% amidst lockdown conditions in 2020, underscores a dramatic shift in consumer behavior. This exceptional climb, as revealed by the report, not only mirrors the public’s capacity to adapt to the ‘new normal’ but also serves to highlight the resurgence of these traditional forms of home entertainment. It is a testament to their resilience and relevance, marking a pivotal resurgence that every board game aficionado, hobbyist, and business should be aware of while delving into Board Game Sales Statistics.

Hasbro owned 32 of the top 50 board game products in the U.S. in 2016.

Cracking the code of board game sales in the U.S., it’s hard to overlook Hasbro’s domineering 2016 performance. Cornering the market, the games giant claimed ownership of a remarkable 64% of the top 50 board game products. This statistic plainly highlights Hasbro’s influential role in dictating gaming trends and potentially crowding out competitors. Equally important, it signals a significant concentration of consumer preferences and buying power, insights invaluable to marketers, strategists, and competitors alike.

The global board games market was estimated to be worth 7.2 billion USD in 2017.

In the colorful universe of board game sales, this substantial figure of $7.2 billion in 2017 catapults the sector into a new stratosphere of economic vibrancy and growth. This illuminates the magnetic pull board games continue to exert on the global community, underlining their significance in both leisure and consumer market dynamics. Serving as hard proof of the industry’s robust health, this statistic provides an invaluable benchmark, framing subsequent comparisons and trend analysis crucial to the understanding and appreciation of the global board game sales narrative.

Conclusion

Analysis of the Board Game Sales Statistics reveals a substantial rise in the popularity of board games. This trend coincides with an increased consumer preference for interactive and social forms of entertainment. The market’s growth underlines the significant potential that board games can offer to businesses, from independent designers to retail giants. It is crucial to monitor these statistics and trends as they evolve to optimize strategies and maximize profitability in this increasingly popular entertainment sector.

References

0. – https://www.www.toynews-online.biz

1. – https://www.www.guinnessworldrecords.com

2. – https://www.www.statista.com

3. – https://www.www.reportsanddata.com

4. – https://www.www.businesswire.com

5. – https://www.www.fool.com

6. – https://www.www.grandviewresearch.com

7. – https://www.icv2.com

FAQs

What was the trending board game in terms of sales last year?

The specific game that trended last year varies depending on the region and the source of the data. However, universally popular games such as "Catan" or "Ticket to Ride" often lead in sales.

How has the popularity of board games changed over the years?

Over the past decade, the popularity of board games has increased significantly. This is largely due to a resurgence in the tabletop gaming culture, with many adults seeking out sophisticated games that provide a more engaging social experience.

Which demographic is the largest purchaser of board games?

Although board games are popular across many demographics, the largest purchasers tend to be adults between the ages of 25 and 34. This group often buys games both for their own enjoyment and as family entertainment.

What factors have contributed to the growth in board game sales?

The increase in board game sales can be attributed to several factors. These include the rise of crowdfunding platforms such as Kickstarter, an increase in adult-oriented games, a resurgence in social and offline entertainment, and improvements in game design and quality.

What effect has the pandemic had on board game sales?

The COVID-19 pandemic caused a significant spike in board game sales. As people worldwide were forced to quarantine or practice social distancing, many turned to board games as a way of entertainment that doesn't involve screen time, thereby increasing sales.

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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