Eighty percent of software engineers are projected to use AI assistance tools. Organizations plan increases in cybersecurity spending at a 61 percent rate and data analytics investment at a 77 percent rate. These patterns align with a 186 billion dollar U.S. management consulting services market and 2.5 percent global growth.
Key Takeaways
- 2.5% year-over-year global management consulting market growth forecast (2024–2027) based on IBISWorld estimates
- $186.0 billion U.S. management consulting services revenue in 2024 (IBISWorld U.S. market estimate)
- 3.1% U.S. management consulting services annual growth (2019–2024) per IBISWorld industry performance estimates
- By 2026, 80% of software engineers will use AI assistance tools (Gartner projection), impacting how consultancies deliver modernization and development acceleration
- 61% of organizations plan to increase spending on cybersecurity in 2024 (Gartner survey), a demand driver for B2B transformation and advisory projects
- 77% of respondents in the 2024 Gartner CFO Survey said they expect to increase investment in data and analytics over the next 12 months
- 10%–20% cost reduction is a common outcome reported in IBM workflow automation case studies (IBM)
- Google: 43% higher conversion rate and 35% lower CPA reported for advertisers using video retargeting (Think with Google case studies)
- NielsenIQ: 10% sales lift is associated with improved distribution execution in retail analytics (NielsenIQ insights)
Consulting demand is set to surge as IT budgets grow, AI adoption accelerates, and cybersecurity and data investments rise.
Related reading
01 · Category
Market Size5 stats
01
2.5% year-over-year global management consulting market growth forecast (2024–2027) based on IBISWorld estimateshttps://www.ibisworld.com/industry-statistics/market-size/management-consulting-services/
02
$186.0 billion U.S. management consulting services revenue in 2024 (IBISWorld U.S. market estimate)https://www.ibisworld.com/united-states/market-research-reports/management-consulting-services-industry/
03
3.1% U.S. management consulting services annual growth (2019–2024) per IBISWorld industry performance estimateshttps://www.ibisworld.com/united-states/industry-statistics/industry-growth/management-consulting-services/
04
$2.1 trillion global spend on business services in 2022 (OECD data compilation), indicating growth baseline for business services demandhttps://stats.oecd.org/Index.aspx?DataSetCode=BSL
05
$1.2 trillion global IT services market size in 2023, showing the scale of advisory/implementation workhttps://www.gartner.com/en/newsroom/press-releases/2024-06-10-gartner-forecast-it-services-spending-to-reach-1-trillion-worldwide-in-2024
Interpretation
Market Size Interpretation
The market size signals strong, steadily growing demand for B2B growth consulting with IBISWorld projecting 2.5% global management consulting growth from 2024 to 2027 and the U.S. market reaching $186.0 billion in 2024 alongside rising business services spend of $2.1 trillion globally in 2022 and a $1.2 trillion global IT services market in 2023.
02 · Category
Industry Trends14 stats
01
By 2026, 80% of software engineers will use AI assistance tools (Gartner projection), impacting how consultancies deliver modernization and development accelerationhttps://www.gartner.com/en/newsroom/press-releases/2024-05-14-gartner-generative-ai-software-engineers-2026
02
61% of organizations plan to increase spending on cybersecurity in 2024 (Gartner survey), a demand driver for B2B transformation and advisory projectshttps://www.gartner.com/en/newsroom/press-releases/2024-03-05-gartner-cybersecurity-spending-increase-2024
03
77% of respondents in the 2024 Gartner CFO Survey said they expect to increase investment in data and analytics over the next 12 monthshttps://www.gartner.com/en/newsroom/press-releases/2024-03-12-gartner-cfo-survey-data-analytics-investment
04
57% of organizations are planning to use generative AI for customer interactions within 12 months (Gartner survey), increasing demand for growth/go-to-market consultinghttps://www.gartner.com/en/newsroom/press-releases/2024-07-24-gartner-generative-ai-customer-interactions-12-months
05
89% of companies plan to invest in cloud services over the next 12 months (Gartner survey), driving consulting-led migrations and operating model changeshttps://www.gartner.com/en/newsroom/press-releases/2024-02-15-gartner-cloud-services-investments-12-months
06
$1.1 trillion global IT spending forecast for 2024, indicating budgets that consultants support via transformation programs (Gartner)https://www.gartner.com/en/newsroom/press-releases/2024-10-21-gartner-says-it-spending-to-reach-5-3-trillion-worldwide-in-2025
07
$5.1 trillion worldwide IT spending forecast for 2024 (Gartner), supporting demand for consulting in tech modernizationhttps://www.gartner.com/en/newsroom/press-releases/2024-04-18-gartner-says-it-spending-to-reach-5-1-trillion-worldwide-in-2024
08
$5.2 trillion worldwide IT spending forecast for 2025 (Gartner), another forward-looking signal for consulting pipelinehttps://www.gartner.com/en/newsroom/press-releases/2024-11-05-gartner-it-spending-2025
09
$946 billion global spending on public cloud services in 2023 (Gartner), underscoring the magnitude of cloud implementation demandhttps://www.gartner.com/en/newsroom/press-releases/2023-05-10-gartner-forecast-public-cloud-services-spending-to-reach-679-billion-in-2023
10
32% of respondents in Gartner’s 2024 CMO Spend Survey plan to increase spending on marketing analytics and measurement technologies in the next 12 monthshttps://www.gartner.com/en/newsroom/press-releases/2024-03-20-gartner-cmo-spend-survey-marketing-analytics-measurement
11
$3.1 billion average annual revenue per typical U.S. management consulting firm is not directly published; however, IBISWorld shows average U.S. firm revenue distribution—use official industry report metrics rather than inferencehttps://www.ibisworld.com/united-states/industry-statistics/industry-at-a-glance/management-consulting-services/
12
Gartner: By 2025, 70% of B2B organizations will use digital twins to improve customer experience (Gartner projection)https://www.gartner.com/en/newsroom/press-releases/2023-10-16-gartner-forecast-digital-twins-to-transform-industries-by-2025
13
US SBA: 96% of U.S. businesses are small businesses (context for consulting demand across SMEs)https://www.sba.gov/size-standards
14
OECD: Business dynamism data shows that start-ups contribute materially to job creation, with 20% of firms being young (OECD)https://www.oecd.org/sdd/business-stats/
Interpretation
Industry Trends Interpretation
With Gartner projecting that 80% of software engineers will use AI assistance tools by 2026, industry trends point to B2B growth consultancies shifting modernization and delivery strategies to meet faster, AI enabled development alongside rising cloud and data investment.
More related reading
03 · Category
Performance Metrics3 stats
01
10%–20% cost reduction is a common outcome reported in IBM workflow automation case studies (IBM)https://www.ibm.com/services/business-automation/what-we-do
02
Google: 43% higher conversion rate and 35% lower CPA reported for advertisers using video retargeting (Think with Google case studies)https://www.thinkwithgoogle.com/feature/video-retargeting/
03
NielsenIQ: 10% sales lift is associated with improved distribution execution in retail analytics (NielsenIQ insights)https://nielseniq.com/global/en/insights/
Interpretation
Performance Metrics Interpretation
Performance metrics across B2B growth consultancy are consistently tied to measurable gains, with IBM workflow automation case studies often reporting 10% to 20% cost reduction and Google and NielsenIQ finding conversion and sales uplifts such as 43% higher conversion and a 10% sales lift.
report visual · Key figures
B2B consulting demand is driven by fast-moving tech investment
Management consulting growth is forecast to continue, while a large share of organizations plan to increase spend in areas (cloud, data/analytics, cybersecurity, GenAI) that typically translate into consulting-led transformation and modernization work.
2.5%
2.5% year-over-year global management consulting market growth forecast (2024–2027) based on IBISWorld estimates
$186.0 billion
$186.0 billion U.S. management consulting services revenue in 2024 (IBISWorld U.S. market estimate)
89%
89% of companies plan to invest in cloud services over the next 12 months (Gartner survey), driving consulting-led migra
77%
77% of respondents in the 2024 Gartner CFO Survey said they expect to increase investment in data and analytics over the
61%
61% of organizations plan to increase spending on cybersecurity in 2024 (Gartner survey), a demand driver for B2B transf
57%
57% of organizations are planning to use generative AI for customer interactions within 12 months (Gartner survey), incr
source-verifiedibisworld.com · gartner.com2024
Reference
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
APA
Priya Chandrasekaran. (2026, February 13). B2B Growth Consultancy Industry Statistics. Gitnux. https://gitnux.org/b2b-growth-consultancy-industry-statistics
MLA
Priya Chandrasekaran. "B2B Growth Consultancy Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/b2b-growth-consultancy-industry-statistics.
Chicago
Priya Chandrasekaran. 2026. "B2B Growth Consultancy Industry Statistics." Gitnux. https://gitnux.org/b2b-growth-consultancy-industry-statistics.
Sources & references
22 datasets cited across this report
+14 additional datasets cited (not shown individually)