GITNUX MARKETDATA REPORT 2024

Must-Know Amazon Music Statistics [Recent Analysis]

In this post, we present a comprehensive overview of the latest statistics surrounding Amazon Music. From brand awareness figures in the UK to market share data and user growth trends, these statistics shed light on the platform’s prominence in the music streaming industry and its impact on digital music consumption habits worldwide. Let’s dive into the numbers and uncover the key insights shaping Amazon Music’s position in the market.

Statistic 1

"Brand awareness of Amazon Music in the UK is 91%"

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Statistic 2

"Amazon Music has a 2023 market share of 8.2%, making it the fourth largest music streaming platform."

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Statistic 3

"84% of digital music users in the United States are aware of Amazon Music."

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Statistic 4

"Brand awareness of Amazon Music in the UK is 91%"

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Statistic 5

"55% of Canadian shoppers used Amazon Prime services in 2022, with 43% being paying subscribers and 12% using someone else’s membership."

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Statistic 6

"Amazon Music’s user count has increased by 104% from 2019 to 2021, and is projected to continue growing."

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Statistic 7

"Amazon Music has a 2023 market share of 8.2%, making it the fourth largest music streaming platform."

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Statistic 8

"Amazon Prime Day discounts in 2015 were only relevant for nine percent of U.S. Prime subscribers."

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Statistic 9

"61% of online shoppers like Amazon for its wide product selection and low prices, and 54% turn to Amazon first for product information."

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In conclusion, the statistics presented highlight Amazon Music’s strong brand awareness and market presence in the music streaming industry, particularly in the UK and the United States. The substantial growth in user count over the past few years, coupled with a projected upward trajectory, signifies a promising future for Amazon Music. Additionally, the data underscores Amazon’s overall popularity among online shoppers, with emphasis on its wide product selection, competitive pricing, and dominance in product information searches. These insights position Amazon Music as a competitive player in the music streaming market, supported by the broader appeal and success of the Amazon brand across various services and regions.

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