GITNUX MARKETDATA REPORT 2024
Statistics About The Average Rpm Youtube
The average RPM (revenue per thousand views) on YouTube varies widely depending on factors such as niche, audience engagement, and advertising rates, but generally falls between $0.25 to $4.00.
In this post, we explore various statistics related to YouTube’s advertising revenues, content creators’ earnings, and the platform’s user base. From the average pay for YouTubers to the amount of revenue generated by advertisers, these numbers offer insight into the financial dynamics of one of the world’s most popular online platforms.
Statistic 1
"The average pay for most YouTubers is between $0.01 and $0.03 for an ad view."
Statistic 2
"Approximately 40% of YouTube's net advertising revenues go to the content creators."
Statistic 3
"According to reports, advertisers spent $5.5 billion on YouTube in the 1st quarter of 2021."
Statistic 4
"The estimated revenue of YouTube in 2020 was over $19.7 billion."
Statistic 5
"Most YouTubers earn between $0.25 to $4 per 1,000 views on their videos."
Statistic 6
"70% of what people watch on YouTube is decided by YouTube's algorithm."
Statistic 7
"YouTube has 2 billion logged-in monthly users."
Statistic 8
"62% of businesses use YouTube as a channel to post video content."
Statistic 9
"Based on a survey, 9% of small businesses in the U.S. use YouTube as a business tool."