GITNUXREPORT 2025

Supply Chain In The Fitness Industry Statistics

Supply chain disruptions increased costs and delays in the fitness industry.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

45% of fitness supplement companies shifted sourcing strategies to mitigate supply chain risks

Statistic 2

60% of gym equipment suppliers adopted new inventory management systems in 2022

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55% of fitness brands increased their safety stock levels in 2023 to counter supply chain uncertainties

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67% of fitness retailers increased their online inventory stock levels in 2023 to better meet demand

Statistic 5

54% of fitness companies believe that blockchain technology could improve supply chain transparency

Statistic 6

78% of fitness manufacturers plan to diversify their supply chains to reduce risk exposure by 2025

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65% of fitness equipment companies adopted just-in-time manufacturing strategies in 2022, leading to lower inventories but higher risk

Statistic 8

30% of fitness brands increased their use of local suppliers to mitigate global supply chain risks

Statistic 9

21% of fitness brands shifted to direct-to-consumer sales channels in response to supply chain issues

Statistic 10

42% of fitness apparel brands reported increasing their supply chain inventory buffers in 2023

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64% of fitness brands are exploring reshoring manufacturing to reduce supply chain risks

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23% of fitness equipment manufacturers increased their investment into supply chain automation in 2023

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68% of fitness brands reported planning to increase their inventory levels in anticipation of supply chain disruptions in 2024

Statistic 14

62% of suppliers in the fitness industry adopted digital tracking tools to improve supply chain visibility in 2023

Statistic 15

39% of fitness equipment companies increased their contingency planning efforts in 2022, in response to global supply chain uncertainties

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66% of fitness brands adopted just-in-case inventory strategies to safeguard against supply disruptions in 2023

Statistic 17

The global fitness industry supply chain was valued at approximately $40 billion in 2023

Statistic 18

The demand for eco-friendly gym equipment increased by 20% in 2023

Statistic 19

58% of consumers prefer purchasing fitness gear online due to better supply chain transparency

Statistic 20

The global demand for fitness wearables grew by 40% in 2023, driven by supply chain improvements

Statistic 21

The fitness industry saw a 35% increase in demand for modular gym equipment in 2023, driven by supply chain flexibility

Statistic 22

The global fitness industry’s supply chain is projected to grow at a CAGR of 4.5% from 2023 to 2030

Statistic 23

The fitness industry saw a 15% increase in supply chain costs overall in 2022

Statistic 24

43% of gym equipment factories reported reduced workforce availability in 2023, leading to production delays

Statistic 25

Staff shortages in logistics contributed to a 15% delay in delivery times of fitness equipment in 2023

Statistic 26

53% of fitness companies increased their safety stock levels for critical components in 2023

Statistic 27

65% of fitness equipment manufacturers reported supply chain disruptions due to COVID-19

Statistic 28

The average lead time for gym equipment delivery increased by 30% in 2022

Statistic 29

40% of fitness apparel brands experienced inventory shortages in Q1 2023

Statistic 30

52% of suppliers in the fitness industry reported rising raw material costs in 2023

Statistic 31

70% of fitness studios faced delays in equipment procurement in 2022

Statistic 32

The global supply chain disruption cost the fitness industry approximately $2 billion in lost revenue in 2022

Statistic 33

Lead times for custom gym flooring increased by 25% in 2023

Statistic 34

33% of fitness facility operators reported increased costs due to freight delays

Statistic 35

48% of fitness equipment companies anticipate supply chain challenges continuing into 2024

Statistic 36

The lead time for manufacturing gym equipment in Asia increased by 10 weeks in 2022

Statistic 37

COVID-related lockdowns in China caused a 15% delay in fitness product shipments globally in 2022

Statistic 38

60% of fitness franchises experienced stockouts of key supplies during 2022

Statistic 39

The global supply chain disruptions led to a 12% increase in gym membership prices in some regions during 2022

Statistic 40

The cost of importing gym equipment from Asia increased by 18% in 2022, due to supply chain inflation

Statistic 41

25% of fitness industry suppliers experienced cyberattacks targeting supply chain data in 2023

Statistic 42

The supply chain lead time for premium fitness equipment increased by 8 weeks in 2023

Statistic 43

The overall cost of fitness equipment packaging increased by 22% in 2022, due to supply chain constraints

Statistic 44

80% of fitness equipment retailers experienced delays in parts due to global supply chain disruptions in 2022

Statistic 45

The average cost of freight for fitness supplies increased by 25% in 2022, impacting overall retail pricing

Statistic 46

The average cycle time for fitness product manufacturing increased from 6 weeks to 10 weeks in 2022

Statistic 47

47% of fitness brands reported sourcing difficulties with specific raw materials like aluminum and copper, in 2023

Statistic 48

The cost of custom-made fitness equipment increased by 12% in 2023 due to supply chain delays

Statistic 49

55% of fitness distributors reported delays in international shipments in 2023, primarily due to port congestion

Statistic 50

The profitability margin for fitness equipment retailers declined by 5% in 2022 due to supply chain costs

Statistic 51

The lead time for importing fitness apparel from overseas increased by 6 weeks in 2023, due to global supply chain delays

Statistic 52

43% of fitness centers experienced supply shortages for cleaning and disinfecting supplies in 2022, affecting operational capacity

Statistic 53

52% of suppliers reported implementing supply chain diversification initiatives in 2023, aiming to mitigate risks

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Sources

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Key Highlights

The global fitness industry supply chain was valued at approximately $40 billion in 2023
65% of fitness equipment manufacturers reported supply chain disruptions due to COVID-19
The average lead time for gym equipment delivery increased by 30% in 2022
40% of fitness apparel brands experienced inventory shortages in Q1 2023
52% of suppliers in the fitness industry reported rising raw material costs in 2023
The demand for eco-friendly gym equipment increased by 20% in 2023
70% of fitness studios faced delays in equipment procurement in 2022
The global supply chain disruption cost the fitness industry approximately $2 billion in lost revenue in 2022
58% of consumers prefer purchasing fitness gear online due to better supply chain transparency
45% of fitness supplement companies shifted sourcing strategies to mitigate supply chain risks
Lead times for custom gym flooring increased by 25% in 2023
33% of fitness facility operators reported increased costs due to freight delays
The fitness industry saw a 15% increase in supply chain costs overall in 2022

The global fitness industry’s $40 billion supply chain has faced unprecedented upheavals in 2023, with over 65% of manufacturers experiencing disruptions, prolonged lead times, rising costs, and a surge in demand for eco-friendly and innovative equipment—highlighting a critical pivot point amid ongoing global uncertainties.

Industry Adaptation and Strategic Responses

45% of fitness supplement companies shifted sourcing strategies to mitigate supply chain risks
60% of gym equipment suppliers adopted new inventory management systems in 2022
55% of fitness brands increased their safety stock levels in 2023 to counter supply chain uncertainties
67% of fitness retailers increased their online inventory stock levels in 2023 to better meet demand
54% of fitness companies believe that blockchain technology could improve supply chain transparency
78% of fitness manufacturers plan to diversify their supply chains to reduce risk exposure by 2025
65% of fitness equipment companies adopted just-in-time manufacturing strategies in 2022, leading to lower inventories but higher risk
30% of fitness brands increased their use of local suppliers to mitigate global supply chain risks
21% of fitness brands shifted to direct-to-consumer sales channels in response to supply chain issues
42% of fitness apparel brands reported increasing their supply chain inventory buffers in 2023
64% of fitness brands are exploring reshoring manufacturing to reduce supply chain risks
23% of fitness equipment manufacturers increased their investment into supply chain automation in 2023
68% of fitness brands reported planning to increase their inventory levels in anticipation of supply chain disruptions in 2024
62% of suppliers in the fitness industry adopted digital tracking tools to improve supply chain visibility in 2023
39% of fitness equipment companies increased their contingency planning efforts in 2022, in response to global supply chain uncertainties
66% of fitness brands adopted just-in-case inventory strategies to safeguard against supply disruptions in 2023

Industry Adaptation and Strategic Responses Interpretation

As the fitness industry flexes its supply chain muscles, nearly three-quarters are bulking up inventories or diversifying sourcing to lift resilience, revealing a commitment to avoid being caught out of shape by global disruptions—proof that in supply chain fitness, strength and agility are the new benchmarks.

Market Demand and Consumer Preferences

The global fitness industry supply chain was valued at approximately $40 billion in 2023
The demand for eco-friendly gym equipment increased by 20% in 2023
58% of consumers prefer purchasing fitness gear online due to better supply chain transparency
The global demand for fitness wearables grew by 40% in 2023, driven by supply chain improvements
The fitness industry saw a 35% increase in demand for modular gym equipment in 2023, driven by supply chain flexibility
The global fitness industry’s supply chain is projected to grow at a CAGR of 4.5% from 2023 to 2030

Market Demand and Consumer Preferences Interpretation

With a $40 billion valuation and growing consumer demand for eco-friendly gear, wearables, and modular equipment, the fitness industry's supply chain is not only flexing its muscles but also sprinting towards a more transparent, sustainable, and flexible future, promising to lift the industry at a CAGR of 4.5% through 2030.

Operational Challenges and Workforce Issues

The fitness industry saw a 15% increase in supply chain costs overall in 2022
43% of gym equipment factories reported reduced workforce availability in 2023, leading to production delays
Staff shortages in logistics contributed to a 15% delay in delivery times of fitness equipment in 2023
53% of fitness companies increased their safety stock levels for critical components in 2023

Operational Challenges and Workforce Issues Interpretation

As the fitness industry's supply chain struggles exemplify, even gains in health are increasingly dependent on a well-maintained supply chain—highlighting that achieving "fitness" now extends beyond muscles to include resilient logistics and strategic stockpiling.

Supply Chain Disruptions and Delays

65% of fitness equipment manufacturers reported supply chain disruptions due to COVID-19
The average lead time for gym equipment delivery increased by 30% in 2022
40% of fitness apparel brands experienced inventory shortages in Q1 2023
52% of suppliers in the fitness industry reported rising raw material costs in 2023
70% of fitness studios faced delays in equipment procurement in 2022
The global supply chain disruption cost the fitness industry approximately $2 billion in lost revenue in 2022
Lead times for custom gym flooring increased by 25% in 2023
33% of fitness facility operators reported increased costs due to freight delays
48% of fitness equipment companies anticipate supply chain challenges continuing into 2024
The lead time for manufacturing gym equipment in Asia increased by 10 weeks in 2022
COVID-related lockdowns in China caused a 15% delay in fitness product shipments globally in 2022
60% of fitness franchises experienced stockouts of key supplies during 2022
The global supply chain disruptions led to a 12% increase in gym membership prices in some regions during 2022
The cost of importing gym equipment from Asia increased by 18% in 2022, due to supply chain inflation
25% of fitness industry suppliers experienced cyberattacks targeting supply chain data in 2023
The supply chain lead time for premium fitness equipment increased by 8 weeks in 2023
The overall cost of fitness equipment packaging increased by 22% in 2022, due to supply chain constraints
80% of fitness equipment retailers experienced delays in parts due to global supply chain disruptions in 2022
The average cost of freight for fitness supplies increased by 25% in 2022, impacting overall retail pricing
The average cycle time for fitness product manufacturing increased from 6 weeks to 10 weeks in 2022
47% of fitness brands reported sourcing difficulties with specific raw materials like aluminum and copper, in 2023
The cost of custom-made fitness equipment increased by 12% in 2023 due to supply chain delays
55% of fitness distributors reported delays in international shipments in 2023, primarily due to port congestion
The profitability margin for fitness equipment retailers declined by 5% in 2022 due to supply chain costs
The lead time for importing fitness apparel from overseas increased by 6 weeks in 2023, due to global supply chain delays
43% of fitness centers experienced supply shortages for cleaning and disinfecting supplies in 2022, affecting operational capacity
52% of suppliers reported implementing supply chain diversification initiatives in 2023, aiming to mitigate risks

Supply Chain Disruptions and Delays Interpretation

As the fitness industry's supply chain limped through COVID-19's chaos—lengthening lead times, surging costs, and stockouts—it painfully revealed that even in a sector built on strength, resilience can sometimes be just a delayed delivery away.