GITNUXREPORT 2025

Shocking Statistics

Over 90% of data generated in recent two years highlights digital explosion.

Jannik Lindner

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Key Statistics

Statistic 1

Cybercrime damages are predicted to cost the world $10.5 trillion annually by 2025, up from $3 trillion in 2015

Statistic 2

The use of ad blockers has increased globally, with around 27% of internet users blocking ads in 2023, disrupting traditional online advertising models

Statistic 3

Cybersecurity threats increased by 38% in 2023 compared to the previous year, with increased ransomware attacks becoming prominent

Statistic 4

Globally, 75% of companies have experienced at least one data breach, emphasizing the importance of cybersecurity measures

Statistic 5

The use of facial recognition technology has increased by over 50% globally in 2023, raising privacy and security debates

Statistic 6

40% of consumers are willing to share more personal data if it results in better service, pointing to the importance of trust in digital relationships

Statistic 7

Around 60% of all web traffic is now generated by bots, which pose challenges for analytics and security

Statistic 8

Privacy concerns have led over 70% of internet users to take steps to increase their online security, such as using VPNs or changing privacy settings

Statistic 9

The use of machine learning in cybersecurity grew by over 40% in 2023, helping automate threat detection and response

Statistic 10

Over 90% of all data in the world was generated in just the last two years

Statistic 11

Nearly 60% of all internet traffic is now video-based

Statistic 12

80% of enterprise data is expected to be unstructured by 2025, presenting challenges and opportunities for businesses

Statistic 13

The amount of online user-generated content (UGC) has surged to over 500 million hours per day in 2023, transforming how brands market and engage consumers

Statistic 14

As of 2023, over 80% of the world’s data is stored in the cloud, reflecting a major shift from traditional data centers

Statistic 15

Streaming services worldwide saw a 25% increase in subscriptions in 2023, driven by content diversification and original programming

Statistic 16

The global e-commerce market is expected to surpass $6.3 trillion in 2023, representing over 20% growth in just two years

Statistic 17

The average click-through rate (CTR) for online ads is approximately 0.5%, but quality and targeting can significantly increase effectiveness

Statistic 18

70% of consumers prefer brands that personalize their experience, leading to higher sales and loyalty

Statistic 19

Social media influencers account for over 60% of consumer purchasing decisions, demonstrating the power of digital endorsement

Statistic 20

The average email open rate across industries is around 21%, but personalized emails can boost open rates by up to 50%

Statistic 21

65% of consumers say they find online reviews more trustworthy than brand advertisements, influencing purchasing decisions significantly

Statistic 22

Nearly 60% of all online shopping carts are abandoned without purchase, highlighting opportunities to optimize the checkout process

Statistic 23

About 85% of internet users research products online before making a purchase, emphasizing the importance of online presence

Statistic 24

The global digital advertising spend surpassed $500 billion in 2023, with social media advertising making up nearly 30% of that budget

Statistic 25

Almost 75% of companies say that data-driven insights have significantly improved their decision-making processes

Statistic 26

Digital health market size is projected to reach $511 billion by 2027, driven by telemedicine, wearables, and health apps

Statistic 27

The number of connected cars worldwide is expected to reach over 124 million by 2023, transforming transportation and data sharing

Statistic 28

The global cloud computing market is expected to reach $1 trillion by 2027, pacing innovations in storage, AI, and machine learning

Statistic 29

The market for virtual and augmented reality (VR/AR) is expected to reach $25 billion by 2024, driven mainly by gaming, training, and retail sectors

Statistic 30

Voice search queries are expected to constitute over 50% of all searches by 2024, impacting SEO and content strategies

Statistic 31

The use of blockchain technology in various industries is expected to generate over $19 billion in revenue in 2023, expanding beyond cryptocurrencies

Statistic 32

As of 2023, about 35% of websites employ AI-driven chatbots to handle customer service, enhancing responsiveness and efficiency

Statistic 33

Approximately 4.3 billion people worldwide use social media, accounting for about 54% of the global population

Statistic 34

The average person spends about 7 hours and 4 minutes online daily

Statistic 35

The number of active mobile social media users reached 3.8 billion in 2023, increasing by 10% from the previous year

Statistic 36

Nearly 70% of Americans own a smartphone, making it the most common device for internet access in the U.S.

Statistic 37

The internet contains over 1.8 billion websites, but less than 20% are active

Statistic 38

About 4.7 billion people are expected to use messaging apps by 2025, up from 3.1 billion in 2021

Statistic 39

The number of IoT devices worldwide is projected to hit 29.4 billion by 2023, up from 11.2 billion in 2018

Statistic 40

Over 3.8 billion people worldwide are using some form of digital voice assistant as of 2023, growing rapidly from previous years

Statistic 41

The average home Wi-Fi speed in the U.S. has increased to 200 Mbps in 2023, up from 100 Mbps five years ago, enabling smoother streaming and gaming

Statistic 42

50% of global web traffic originates from mobile devices, highlighting the importance of mobile-first design

Statistic 43

More than 1 million new domains are registered each day worldwide, fueling online growth and competition

Statistic 44

The average person receives around 65 to 100 emails per day, with a significant portion being spam or marketing emails

Statistic 45

The number of active gamers worldwide reached nearly 3 billion in 2023, representing a significant market for digital entertainment

Statistic 46

The majority of online videos are watched on mobile devices, accounting for approximately 70% of all video consumption

Statistic 47

The number of email accounts worldwide is expected to reach over 4.3 billion by 2024, demonstrating the ongoing reliance on email communication

Statistic 48

Over 50% of online searches are now conducted via voice, emphasizing the need for voice-friendly content

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Key Highlights

  • Over 90% of all data in the world was generated in just the last two years
  • Approximately 4.3 billion people worldwide use social media, accounting for about 54% of the global population
  • The average person spends about 7 hours and 4 minutes online daily
  • Nearly 60% of all internet traffic is now video-based
  • The number of active mobile social media users reached 3.8 billion in 2023, increasing by 10% from the previous year
  • The global e-commerce market is expected to surpass $6.3 trillion in 2023, representing over 20% growth in just two years
  • Cybercrime damages are predicted to cost the world $10.5 trillion annually by 2025, up from $3 trillion in 2015
  • Nearly 70% of Americans own a smartphone, making it the most common device for internet access in the U.S.
  • The internet contains over 1.8 billion websites, but less than 20% are active
  • About 4.7 billion people are expected to use messaging apps by 2025, up from 3.1 billion in 2021
  • The average click-through rate (CTR) for online ads is approximately 0.5%, but quality and targeting can significantly increase effectiveness
  • The number of IoT devices worldwide is projected to hit 29.4 billion by 2023, up from 11.2 billion in 2018
  • 80% of enterprise data is expected to be unstructured by 2025, presenting challenges and opportunities for businesses

Did you know that over 90% of the world’s data was generated in just the last two years, revealing a digital explosion that’s transforming every aspect of our lives?

Cybersecurity and Privacy Concerns

  • Cybercrime damages are predicted to cost the world $10.5 trillion annually by 2025, up from $3 trillion in 2015
  • The use of ad blockers has increased globally, with around 27% of internet users blocking ads in 2023, disrupting traditional online advertising models
  • Cybersecurity threats increased by 38% in 2023 compared to the previous year, with increased ransomware attacks becoming prominent
  • Globally, 75% of companies have experienced at least one data breach, emphasizing the importance of cybersecurity measures
  • The use of facial recognition technology has increased by over 50% globally in 2023, raising privacy and security debates
  • 40% of consumers are willing to share more personal data if it results in better service, pointing to the importance of trust in digital relationships
  • Around 60% of all web traffic is now generated by bots, which pose challenges for analytics and security
  • Privacy concerns have led over 70% of internet users to take steps to increase their online security, such as using VPNs or changing privacy settings
  • The use of machine learning in cybersecurity grew by over 40% in 2023, helping automate threat detection and response

Cybersecurity and Privacy Concerns Interpretation

As cyber threats soar to a staggering $10.5 trillion annually by 2025, with 75% of companies breached and over half of web traffic driven by bots, the digital landscape demands not just smarter cybersecurity—bolstered by a 40% rise in AI-powered defenses—but also a renewed commitment to privacy and trust in an era where ad blockers and facial recognition both flourish and raise serious questions.

Digital Data and Content Generation

  • Over 90% of all data in the world was generated in just the last two years
  • Nearly 60% of all internet traffic is now video-based
  • 80% of enterprise data is expected to be unstructured by 2025, presenting challenges and opportunities for businesses
  • The amount of online user-generated content (UGC) has surged to over 500 million hours per day in 2023, transforming how brands market and engage consumers
  • As of 2023, over 80% of the world’s data is stored in the cloud, reflecting a major shift from traditional data centers
  • Streaming services worldwide saw a 25% increase in subscriptions in 2023, driven by content diversification and original programming

Digital Data and Content Generation Interpretation

In an era where 90% of all data has been born in just the last two years, with 60% streaming through videos and 80% of enterprise data set to go unstructured by 2025, businesses must navigate a digital wildfire fueled by user-generated content, cloud dominance, and a streaming boom, all demanding agility lest they get left in the informational dust.

E-commerce and Consumer Behavior

  • The global e-commerce market is expected to surpass $6.3 trillion in 2023, representing over 20% growth in just two years
  • The average click-through rate (CTR) for online ads is approximately 0.5%, but quality and targeting can significantly increase effectiveness
  • 70% of consumers prefer brands that personalize their experience, leading to higher sales and loyalty
  • Social media influencers account for over 60% of consumer purchasing decisions, demonstrating the power of digital endorsement
  • The average email open rate across industries is around 21%, but personalized emails can boost open rates by up to 50%
  • 65% of consumers say they find online reviews more trustworthy than brand advertisements, influencing purchasing decisions significantly
  • Nearly 60% of all online shopping carts are abandoned without purchase, highlighting opportunities to optimize the checkout process
  • About 85% of internet users research products online before making a purchase, emphasizing the importance of online presence
  • The global digital advertising spend surpassed $500 billion in 2023, with social media advertising making up nearly 30% of that budget
  • Almost 75% of companies say that data-driven insights have significantly improved their decision-making processes

E-commerce and Consumer Behavior Interpretation

As e-commerce surges past $6.3 trillion in 2023 fueled by targeted strategies, personalized experiences, and social media influence, businesses must navigate an ever-changing digital landscape where trust, optimization, and data-driven insights are no longer optional but essential for survival.

Emerging Technologies and Market Trends

  • Digital health market size is projected to reach $511 billion by 2027, driven by telemedicine, wearables, and health apps
  • The number of connected cars worldwide is expected to reach over 124 million by 2023, transforming transportation and data sharing
  • The global cloud computing market is expected to reach $1 trillion by 2027, pacing innovations in storage, AI, and machine learning
  • The market for virtual and augmented reality (VR/AR) is expected to reach $25 billion by 2024, driven mainly by gaming, training, and retail sectors
  • Voice search queries are expected to constitute over 50% of all searches by 2024, impacting SEO and content strategies
  • The use of blockchain technology in various industries is expected to generate over $19 billion in revenue in 2023, expanding beyond cryptocurrencies
  • As of 2023, about 35% of websites employ AI-driven chatbots to handle customer service, enhancing responsiveness and efficiency

Emerging Technologies and Market Trends Interpretation

As digital innovations—from telemedicine and connected cars to AI-powered chatbots—reshape industries and daily life, the future clearly belongs to those who navigate this trillion-dollar, data-driven universe with both wit and wisdom.

Internet Usage and Device Penetration

  • Approximately 4.3 billion people worldwide use social media, accounting for about 54% of the global population
  • The average person spends about 7 hours and 4 minutes online daily
  • The number of active mobile social media users reached 3.8 billion in 2023, increasing by 10% from the previous year
  • Nearly 70% of Americans own a smartphone, making it the most common device for internet access in the U.S.
  • The internet contains over 1.8 billion websites, but less than 20% are active
  • About 4.7 billion people are expected to use messaging apps by 2025, up from 3.1 billion in 2021
  • The number of IoT devices worldwide is projected to hit 29.4 billion by 2023, up from 11.2 billion in 2018
  • Over 3.8 billion people worldwide are using some form of digital voice assistant as of 2023, growing rapidly from previous years
  • The average home Wi-Fi speed in the U.S. has increased to 200 Mbps in 2023, up from 100 Mbps five years ago, enabling smoother streaming and gaming
  • 50% of global web traffic originates from mobile devices, highlighting the importance of mobile-first design
  • More than 1 million new domains are registered each day worldwide, fueling online growth and competition
  • The average person receives around 65 to 100 emails per day, with a significant portion being spam or marketing emails
  • The number of active gamers worldwide reached nearly 3 billion in 2023, representing a significant market for digital entertainment
  • The majority of online videos are watched on mobile devices, accounting for approximately 70% of all video consumption
  • The number of email accounts worldwide is expected to reach over 4.3 billion by 2024, demonstrating the ongoing reliance on email communication
  • Over 50% of online searches are now conducted via voice, emphasizing the need for voice-friendly content

Internet Usage and Device Penetration Interpretation

With over half the world online and spending more than seven hours daily immersed in digital life, it's clear that in the era of billions of devices and relentless connectivity, our screens have become the new urban landscape—witty but serious testimony to how we've wired ourselves into a virtual universe that's only expanding.

Sources & References