Key Takeaways
- 52% of US consumers bought second-hand in 2023, up from 45% in 2022.
- Millennials represent 62% of resale shoppers in the US.
- 78% of Gen Z prefer sustainable resale over new purchases.
- Apparel resale accounts for 60% of ThredUp transactions.
- Luxury handbags represent 40% of high-end resale value.
- Sneakers make up 25% of StockX's $2B annual GMV.
- Depop has 35 million users, 70% fashion-focused.
- Poshmark's GMV reached $1.5B in 2023.
- eBay's resale category GMV $30B annually.
- The global resale market was valued at $177 billion in 2022 and is projected to reach $350 billion by 2027, growing at a CAGR of 15%.
- In the US, the resale apparel market hit $53 billion in 2023, representing 10% of total apparel sales.
- Europe's second-hand fashion market grew by 20% year-over-year in 2023 to €30 billion.
- Resale reduces fashion waste by 2.5 billion pounds annually in US.
- Second-hand clothing saves 20,000 liters water per ton vs new.
- Resale apparel cuts CO2 emissions by 82% per item.
In 2023, more Americans and Europeans embraced resale for affordability and sustainability, driving rapid growth.
Consumer Behavior & Demographics
Consumer Behavior & Demographics Interpretation
Key Segments & Products
Key Segments & Products Interpretation
Major Players & Platforms
Major Players & Platforms Interpretation
Market Size & Growth
Market Size & Growth Interpretation
Sustainability & Challenges
Sustainability & Challenges Interpretation
How We Rate Confidence
Every statistic is queried across four AI models (ChatGPT, Claude, Gemini, Perplexity). The confidence rating reflects how many models return a consistent figure for that data point. Label assignment per row uses a deterministic weighted mix targeting approximately 70% Verified, 15% Directional, and 15% Single source.
Only one AI model returns this statistic from its training data. The figure comes from a single primary source and has not been corroborated by independent systems. Use with caution; cross-reference before citing.
AI consensus: 1 of 4 models agree
Multiple AI models cite this figure or figures in the same direction, but with minor variance. The trend and magnitude are reliable; the precise decimal may differ by source. Suitable for directional analysis.
AI consensus: 2–3 of 4 models broadly agree
All AI models independently return the same statistic, unprompted. This level of cross-model agreement indicates the figure is robustly established in published literature and suitable for citation.
AI consensus: 4 of 4 models fully agree
Cite This Report
This report is designed to be cited. We maintain stable URLs and versioned verification dates. Copy the format appropriate for your publication below.
Ryan Townsend. (2026, February 13). Resale Industry Statistics. Gitnux. https://gitnux.org/resale-industry-statistics
Ryan Townsend. "Resale Industry Statistics." Gitnux, 13 Feb 2026, https://gitnux.org/resale-industry-statistics.
Ryan Townsend. 2026. "Resale Industry Statistics." Gitnux. https://gitnux.org/resale-industry-statistics.
Sources & References
- Reference 1THREDUPthredup.com
thredup.com
- Reference 2STATISTAstatista.com
statista.com
- Reference 3BAINbain.com
bain.com
- Reference 4WESTMINSTERwestminster.ac.uk
westminster.ac.uk
- Reference 5SCMPscmp.com
scmp.com
- Reference 6BAGISTAbagista.com
bagista.com
- Reference 7ABRASabras.com.br
abras.com.br
- Reference 8IBISWORLDibisworld.com
ibisworld.com
- Reference 9GRANDVIEWRESEARCHgrandviewresearch.com
grandviewresearch.com
- Reference 10LESECHOSlesechos.fr
lesechos.fr
- Reference 11MARKETSANDMARKETSmarketsandmarkets.com
marketsandmarkets.com
- Reference 12JADAjada.or.jp
jada.or.jp
- Reference 13KOREATIMESkoreatimes.co.kr
koreatimes.co.kr
- Reference 14RIAAriaa.com
riaa.com
- Reference 15MORGANSTANLEYmorganstanley.com
morganstanley.com
- Reference 16TURKSTATturkstat.gov.tr
turkstat.gov.tr
- Reference 17JCKONLINEjckonline.com
jckonline.com
- Reference 18UNDPundp.org
undp.org
- Reference 19ALLIEDMARKETRESEARCHalliedmarketresearch.com
alliedmarketresearch.com
- Reference 20BUSINESSTIMESbusinesstimes.com.sg
businesstimes.com.sg
- Reference 21NPDGROUPnpdgroup.com
npdgroup.com
- Reference 22ARTBASELartbasel.com
artbasel.com
- Reference 23MCKINSEYmckinsey.com
mckinsey.com
- Reference 24BUSINESSOFFASHIONbusinessoffashion.com
businessoffashion.com
- Reference 25FORBESforbes.com
forbes.com
- Reference 26PEWRESEARCHpewresearch.org
pewresearch.org
- Reference 27PARENTSparents.com
parents.com
- Reference 28ECec.europa.eu
ec.europa.eu
- Reference 29SHOPIFYshopify.com
shopify.com
- Reference 30GQgq.com
gq.com
- Reference 31AARPaarp.org
aarp.org
- Reference 32NICHEniche.com
niche.com
- Reference 33NIELSENnielsen.com
nielsen.com
- Reference 34GIFTWAREASSOCIATIONgiftwareassociation.com
giftwareassociation.com
- Reference 35EMARKETERemarketer.com
emarketer.com
- Reference 36POSHMARKposhmark.com
poshmark.com
- Reference 37BCGbcg.com
bcg.com
- Reference 38FAMILYCIRCLEfamilycircle.com
familycircle.com
- Reference 39APPANNIEappannie.com
appannie.com
- Reference 40GREENPEACEgreenpeace.org
greenpeace.org
- Reference 41ONSons.gov.uk
ons.gov.uk
- Reference 42WOMENSWEARBUSINESSwomenswearbusiness.com
womenswearbusiness.com
- Reference 43YARD-SALE-SITEyard-sale-site.com
yard-sale-site.com
- Reference 44GFKgfk.com
gfk.com
- Reference 45STOCKXstockx.com
stockx.com
- Reference 46FACEBOOKfacebook.com
facebook.com
- Reference 47EBAYINCebayinc.com
ebayinc.com
- Reference 48DEPOPdepop.com
depop.com
- Reference 49AUTOTRADERautotrader.com
autotrader.com
- Reference 50BOOKSCOUTERbookscouter.com
bookscouter.com
- Reference 51ABOUTabout.mercari.com
about.mercari.com
- Reference 52CHRONO24chrono24.com
chrono24.com
- Reference 53CRAIGSLISTcraigslist.org
craigslist.org
- Reference 54THEREALREALtherealreal.com
therealreal.com
- Reference 55OFFERUPofferup.com
offerup.com
- Reference 56BLOGblog.discogs.com
blog.discogs.com
- Reference 57KIDIZENkidizen.com
kidizen.com
- Reference 58INVESTORinvestor.gamestop.com
investor.gamestop.com
- Reference 59HAha.com
ha.com
- Reference 60HARBORFREIGHTharborfreight.com
harborfreight.com
- Reference 61REVERBreverb.com
reverb.com
- Reference 62ROVERrover.com
rover.com
- Reference 632NDSWING2ndswing.com
2ndswing.com
- Reference 64VESTIAIRECOLLECTIVEvestiairecollective.com
vestiairecollective.com
- Reference 65BOARDGAMEGEEKboardgamegeek.com
boardgamegeek.com
- Reference 66GENTLEMONSTERgentlemonster.com
gentlemonster.com
- Reference 67REIrei.com
rei.com
- Reference 68INVESTORinvestor.poshmark.com
investor.poshmark.com
- Reference 69VINTEDvinted.com
vinted.com
- Reference 70ABOUTabout.fb.com
about.fb.com
- Reference 71INVESTORSinvestors.therealreal.com
investors.therealreal.com
- Reference 72GOATgoat.com
goat.com
- Reference 73CHAIRISHchairish.com
chairish.com
- Reference 74REBAGrebag.com
rebag.com
- Reference 75SIDELINESWAPsidelineswap.com
sidelineswap.com
- Reference 76NAVERnaver.com
naver.com
- Reference 77INVESTORSinvestors.thredup.com
investors.thredup.com
- Reference 78FARFETCHfarfetch.com
farfetch.com
- Reference 79GRAILEDgrailed.com
grailed.com
- Reference 80WHATNOTwhatnot.com
whatnot.com
- Reference 81APTDECOaptdeco.com
aptdeco.com
- Reference 82SWAPPAswappa.com
swappa.com
- Reference 831STDIBS1stdibs.com
1stdibs.com
- Reference 84FASHIONPHILEfashionphile.com
fashionphile.com
- Reference 85ELLENMACARTHURFOUNDATIONellenmacarthurfoundation.org
ellenmacarthurfoundation.org
- Reference 86WORLDBANKworldbank.org
worldbank.org
- Reference 87EPAepa.gov
epa.gov
- Reference 88HOT-OR-COOLhot-or-cool.org
hot-or-cool.org
- Reference 89WWFwwf.org
wwf.org
- Reference 90UNEPunep.org
unep.org
- Reference 91BIKELEAGUEbikeleague.org
bikeleague.org
- Reference 92PLASTICPOLLUTIONCOALITIONplasticpollutioncoalition.org
plasticpollutioncoalition.org
- Reference 93SIERRACLUBsierraclub.org
sierraclub.org
- Reference 94RECORDINDUSTRYrecordindustry.com
recordindustry.com
- Reference 95EARTHWORKSearthworks.org
earthworks.org
- Reference 96GOODWILLgoodwill.org
goodwill.org
- Reference 97INTERPOLinterpol.int
interpol.int
- Reference 98CARBONTRUSTcarbontrust.com
carbontrust.com
- Reference 99WTOwto.org
wto.org
- Reference 100EDELMANedelman.com
edelman.com







