GITNUXREPORT 2025

Remote And Hybrid Work In The Event Industry Statistics

Hybrid events boost attendance, engagement, ROI, and global reach significantly.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

76% of event professionals reported that hybrid events increase attendance compared to fully virtual events

Statistic 2

80% of event attendees prefer hybrid events for greater flexibility

Statistic 3

62% of attendees reported better engagement levels at hybrid events versus fully virtual ones

Statistic 4

40% of event attendees report comfort in participating remotely, citing convenience and safety as main factors

Statistic 5

67% of event attendees say they prefer hybrid formats because it offers more networking opportunities

Statistic 6

73% of organizations experienced increased attendee engagement with hybrid formats, compared to virtual-only events

Statistic 7

49% of remote attendees say they participate in virtual events to learn new skills

Statistic 8

69% of event organizers increased their use of digital engagement tools during hybrid events, such as chat and polls

Statistic 9

53% of event attendees felt that hybrid events offered better content delivery

Statistic 10

72% of virtual attendees participate for free or at a low cost, compared to in-person tickets, leading to increased accessibility

Statistic 11

47% of respondents say hybrid events are more appealing to younger demographics, such as Millennials and Gen Z

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65% of attendees indicate that access to recorded sessions from hybrid events enhances their learning experience

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44% of organizers reported challenges in ensuring equitable access for remote participants

Statistic 14

68% of event organizers plan to invest more in virtual and hybrid event technology in 2023

Statistic 15

60% of corporate event organizers expect hybrid events to become the predominant format in the next five years

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85% of event planners believe hybrid events help reach a wider audience

Statistic 17

70% of event organizers use live streaming as part of their hybrid events

Statistic 18

65% of event professionals believe that hybrid events will improve data collection and analytics

Statistic 19

72% of event organizers increased their use of virtual event platforms during the COVID-19 pandemic

Statistic 20

50% of corporate events shifted to hybrid models in 2022, up from 20% in 2019

Statistic 21

77% of respondents in a survey said they experienced a significant boost in event reach with hybrid formats

Statistic 22

90% of event organizers are planning to incorporate more virtual elements into future events

Statistic 23

54% of event marketers say that hybrid events generate higher ROI than fully virtual events

Statistic 24

80% of event professionals believe hybrid events are more cost-effective than in-person-only events

Statistic 25

58% of event organizers reported logistical challenges with hybrid events, such as technology integration and audience engagement

Statistic 26

65% of corporate event planners see training and educational sessions benefiting from hybrid formats

Statistic 27

59% of event professionals believe hybrid events will help in reaching international audiences more effectively

Statistic 28

82% of marketers reported an increase in data collection opportunities via hybrid events, facilitating better targeting

Statistic 29

90% of event organizers expect the popularity of hybrid events to grow over the next three years

Statistic 30

58% of event professionals plan to increase investments in virtual streaming technology

Statistic 31

61% of event organizers see hybrid work policies as an opportunity to reduce carbon footprint, through less travel and venue needs

Statistic 32

80% of event professionals believe that hybrid events enhance inclusivity and accessibility

Statistic 33

45% of event professionals say that adopting hybrid models improved their event flexibility and contingency planning

Statistic 34

78% of organizers plan to use hybrid formats for global conferences to maximize reach

Statistic 35

55% of event marketers think hybrid events contribute significantly to brand visibility and engagement

Statistic 36

83% of event organizers experienced increased flexibility in scheduling thanks to hybrid formats

Statistic 37

59% of event organizers plan to expand virtual networking opportunities in future hybrid events

Statistic 38

52% of event marketing budgets are allocated to hybrid event technologies, indicating a significant investment trend

Statistic 39

86% of event professionals say hybrid events help in building more engaging and personalized experiences

Statistic 40

64% of event organizers report that hybrid events require more technical expertise and personnel, leading to higher operational complexity

Statistic 41

48% of event organizers adopted hybrid event platforms that integrate physical and digital attendee interactions

Statistic 42

75% of corporate event organizers acknowledged that hybrid events help reduce costs related to on-site logistics

Statistic 43

45% of event professionals say that remote work has increased the use of virtual components in their events

Statistic 44

55% of event companies accelerated their digital transformation due to remote work trends

Statistic 45

48% of remote workers participate in virtual event platforms at least once a month

Statistic 46

66% of event professionals report that hybrid work policies facilitate better work-life balance for staff involved in event planning

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Key Highlights

76% of event professionals reported that hybrid events increase attendance compared to fully virtual events
68% of event organizers plan to invest more in virtual and hybrid event technology in 2023
80% of event attendees prefer hybrid events for greater flexibility
60% of corporate event organizers expect hybrid events to become the predominant format in the next five years
45% of event professionals say that remote work has increased the use of virtual components in their events
85% of event planners believe hybrid events help reach a wider audience
62% of attendees reported better engagement levels at hybrid events versus fully virtual ones
55% of event companies accelerated their digital transformation due to remote work trends
70% of event organizers use live streaming as part of their hybrid events
65% of event professionals believe that hybrid events will improve data collection and analytics
48% of remote workers participate in virtual event platforms at least once a month
72% of event organizers increased their use of virtual event platforms during the COVID-19 pandemic
50% of corporate events shifted to hybrid models in 2022, up from 20% in 2019

As the event industry evolves rapidly, recent statistics reveal that 76% of professionals find hybrid events boost attendance and engagement, with 80% anticipating increased investment in virtual technology—underscoring a transformative shift toward flexible, inclusive, and digitally driven event formats.

Attendee Preferences and Engagement

76% of event professionals reported that hybrid events increase attendance compared to fully virtual events
80% of event attendees prefer hybrid events for greater flexibility
62% of attendees reported better engagement levels at hybrid events versus fully virtual ones
40% of event attendees report comfort in participating remotely, citing convenience and safety as main factors
67% of event attendees say they prefer hybrid formats because it offers more networking opportunities
73% of organizations experienced increased attendee engagement with hybrid formats, compared to virtual-only events
49% of remote attendees say they participate in virtual events to learn new skills
69% of event organizers increased their use of digital engagement tools during hybrid events, such as chat and polls
53% of event attendees felt that hybrid events offered better content delivery
72% of virtual attendees participate for free or at a low cost, compared to in-person tickets, leading to increased accessibility
47% of respondents say hybrid events are more appealing to younger demographics, such as Millennials and Gen Z
65% of attendees indicate that access to recorded sessions from hybrid events enhances their learning experience

Attendee Preferences and Engagement Interpretation

With 76% of event professionals noting that hybrid formats boost attendance and nearly half of attendees appreciating the cost-effective, flexible, and accessible nature—especially among Gen Z and Millennials—it's clear that the future of the event industry hinges on blending the best of both worlds to foster engagement, learning, and networking, all while keeping safety and convenience at the forefront.

Challenges and Future Outlook

44% of organizers reported challenges in ensuring equitable access for remote participants

Challenges and Future Outlook Interpretation

With nearly half of event organizers struggling to provide equitable access for remote attendees, it's clear that in the quest for inclusivity, remote work in the event industry still has some virtual hurdles to clear.

Hybrid Event Adoption and Planning

68% of event organizers plan to invest more in virtual and hybrid event technology in 2023
60% of corporate event organizers expect hybrid events to become the predominant format in the next five years
85% of event planners believe hybrid events help reach a wider audience
70% of event organizers use live streaming as part of their hybrid events
65% of event professionals believe that hybrid events will improve data collection and analytics
72% of event organizers increased their use of virtual event platforms during the COVID-19 pandemic
50% of corporate events shifted to hybrid models in 2022, up from 20% in 2019
77% of respondents in a survey said they experienced a significant boost in event reach with hybrid formats
90% of event organizers are planning to incorporate more virtual elements into future events
54% of event marketers say that hybrid events generate higher ROI than fully virtual events
80% of event professionals believe hybrid events are more cost-effective than in-person-only events
58% of event organizers reported logistical challenges with hybrid events, such as technology integration and audience engagement
65% of corporate event planners see training and educational sessions benefiting from hybrid formats
59% of event professionals believe hybrid events will help in reaching international audiences more effectively
82% of marketers reported an increase in data collection opportunities via hybrid events, facilitating better targeting
90% of event organizers expect the popularity of hybrid events to grow over the next three years
58% of event professionals plan to increase investments in virtual streaming technology
61% of event organizers see hybrid work policies as an opportunity to reduce carbon footprint, through less travel and venue needs
80% of event professionals believe that hybrid events enhance inclusivity and accessibility
45% of event professionals say that adopting hybrid models improved their event flexibility and contingency planning
78% of organizers plan to use hybrid formats for global conferences to maximize reach
55% of event marketers think hybrid events contribute significantly to brand visibility and engagement
83% of event organizers experienced increased flexibility in scheduling thanks to hybrid formats
59% of event organizers plan to expand virtual networking opportunities in future hybrid events
52% of event marketing budgets are allocated to hybrid event technologies, indicating a significant investment trend
86% of event professionals say hybrid events help in building more engaging and personalized experiences
64% of event organizers report that hybrid events require more technical expertise and personnel, leading to higher operational complexity
48% of event organizers adopted hybrid event platforms that integrate physical and digital attendee interactions
75% of corporate event organizers acknowledged that hybrid events help reduce costs related to on-site logistics

Hybrid Event Adoption and Planning Interpretation

With 90% of event organizers planning to ramp up virtual elements and over half recognizing hybrid events as more cost-effective, inclusive, and far-reaching than traditional formats, it's clear that in the event industry, hybrid—and perhaps virtual—operations are no longer just an option but the event of the future, despite some logistical hurdles along the way.

Remote Work and Virtual Participation

45% of event professionals say that remote work has increased the use of virtual components in their events
55% of event companies accelerated their digital transformation due to remote work trends
48% of remote workers participate in virtual event platforms at least once a month
66% of event professionals report that hybrid work policies facilitate better work-life balance for staff involved in event planning

Remote Work and Virtual Participation Interpretation

These statistics reveal that remote work is not only digitalizing the event industry at a rapid pace but also transforming it into a more balanced and accessible landscape, where virtual components are now essential, and hybrid policies are proving to be the secret behind happier, more flexible event professionals.