GITNUX REPORT 2024

Nail Salon Industry Statistics: Revenue, Ownership, and Global Growth Trends

Dive into the Nail Salon Industry: $8 billion revenue, 56,000 salons, 395,600 technicians, and more.

Author: Jannik Lindner

First published: 7/17/2024

Statistic 1

About 67% of nail salon customers visit at least once a month

Statistic 2

The average nail salon customer spends $22.75 per visit

Statistic 3

About 53% of nail salon customers are between the ages of 18 and 34

Statistic 4

About 72% of nail salon customers are women

Statistic 5

About 35% of nail salon customers visit for special occasions

Statistic 6

About 28% of nail salon customers are men

Statistic 7

About 45% of nail salon customers visit for self-care and relaxation

Statistic 8

About 20% of nail salon customers visit weekly

Statistic 9

About 15% of nail salon customers visit for the first time

Statistic 10

The average nail technician salary in the US is $25,770 per year

Statistic 11

There are approximately 395,600 nail technicians employed in the US

Statistic 12

About 85% of nail salon workers are women

Statistic 13

About 30% of nail salon workers are self-employed

Statistic 14

The average nail salon in the US employs 5-10 workers

Statistic 15

The nail salon industry has a low barrier to entry with initial investment ranging from $40,000 to $75,000

Statistic 16

The nail salon industry is expected to grow by 3.7% annually from 2021 to 2026

Statistic 17

The global nail care market is expected to reach $15.5 billion by 2028

Statistic 18

The nail care market in Asia Pacific is expected to grow at a CAGR of 6.5% from 2021 to 2028

Statistic 19

The nail care market is expected to grow at a CAGR of 4.7% from 2021 to 2028

Statistic 20

The nail care market in Europe is expected to grow at a CAGR of 4.2% from 2021 to 2028

Statistic 21

The nail care market in Latin America is expected to grow at a CAGR of 5.1% from 2021 to 2028

Statistic 22

The nail care market in Middle East and Africa is expected to grow at a CAGR of 3.9% from 2021 to 2028

Statistic 23

There are approximately 56,000 nail salons in the United States

Statistic 24

The nail salon industry in the US generates about $8 billion in annual revenue

Statistic 25

The nail care market size was valued at $11.6 billion globally in 2021

Statistic 26

The nail care market in North America accounted for 35% of the global market share in 2020

Statistic 27

The average nail salon generates about $19,900 in annual revenue per employee

Statistic 28

About 80% of nail salons in the US are owned by Vietnamese Americans

Statistic 29

The average price for a basic manicure in the US is $20.93

Statistic 30

The average price for a basic pedicure in the US is $32.75

Statistic 31

The average price for gel nails in the US is $51.29

Statistic 32

The average price for acrylic nails in the US is $46.01

Statistic 33

The average price for a full set of acrylic nails in the US is $46.01

Statistic 34

The average price for a basic French manicure in the US is $29.67

Statistic 35

The average price for a spa pedicure in the US is $47.14

Statistic 36

The average price for a full set of dip powder nails in the US is $53.67

Statistic 37

The average price for a gel polish removal in the US is $14.67

Statistic 38

The average price for a paraffin treatment in the US is $15.65

Statistic 39

The average price for nail art in the US is $7.02 per nail

Statistic 40

The average price for a nail repair in the US is $6.65 per nail

Statistic 41

Gel nail polish segment accounted for 35% of the global nail care market revenue in 2020

Statistic 42

The nail polish segment is expected to grow at a CAGR of 4.5% from 2021 to 2028

Statistic 43

The nail polish remover segment is expected to grow at a CAGR of 3.8% from 2021 to 2028

Statistic 44

The nail strengthener segment is expected to grow at a CAGR of 4.2% from 2021 to 2028

Statistic 45

The nail art accessories segment is expected to grow at a CAGR of 5.1% from 2021 to 2028

Statistic 46

The nail repair treatment segment is expected to grow at a CAGR of 4.5% from 2021 to 2028

Statistic 47

The nail wraps and extensions segment is expected to grow at a CAGR of 4.8% from 2021 to 2028

Statistic 48

The nail care tools segment is expected to grow at a CAGR of 4.3% from 2021 to 2028

Statistic 49

The natural and organic nail care product segment is expected to grow at a CAGR of 6.2% from 2021 to 2028

Statistic 50

About 76% of nail salons offer manicure services

Statistic 51

Approximately 62% of nail salons offer pedicure services

Statistic 52

About 58% of nail salons offer nail art services

Statistic 53

Approximately 30% of nail salons offer waxing services

Statistic 54

About 22% of nail salons offer eyelash extension services

Statistic 55

Approximately 15% of nail salons offer massage services

Statistic 56

Approximately 42% of nail salons offer facial services

Statistic 57

About 18% of nail salons offer tanning services

Statistic 58

Approximately 25% of nail salons offer hair removal services

Statistic 59

Approximately 12% of nail salons offer makeup services

Statistic 60

Approximately 8% of nail salons offer body treatment services

Statistic 61

Approximately 5% of nail salons offer permanent makeup services

Statistic 62

Approximately 3% of nail salons offer microblading services

Statistic 63

Approximately 2% of nail salons offer teeth whitening services

Statistic 64

Approximately 1% of nail salons offer spray tanning services

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Summary

  • There are approximately 56,000 nail salons in the United States
  • The nail salon industry in the US generates about $8 billion in annual revenue
  • The nail salon industry is expected to grow by 3.7% annually from 2021 to 2026
  • About 80% of nail salons in the US are owned by Vietnamese Americans
  • The average nail technician salary in the US is $25,770 per year
  • There are approximately 395,600 nail technicians employed in the US
  • The nail care market size was valued at $11.6 billion globally in 2021
  • The global nail care market is expected to reach $15.5 billion by 2028
  • Gel nail polish segment accounted for 35% of the global nail care market revenue in 2020
  • The nail polish segment is expected to grow at a CAGR of 4.5% from 2021 to 2028
  • About 85% of nail salon workers are women
  • The average price for a basic manicure in the US is $20.93
  • The average price for a basic pedicure in the US is $32.75
  • The nail care market in Asia Pacific is expected to grow at a CAGR of 6.5% from 2021 to 2028
  • About 30% of nail salon workers are self-employed

In a world where beauty is at your fingertips, the nail salon industry is painting the town red – and every other color in the palette too! With approximately 56,000 nail salons in the United States alone and generating a staggering $8 billion in annual revenue, its clear that theres more to this industry than meets the eye. From the diversity of ownership, with about 80% of nail salons in the US being owned by Vietnamese Americans, to the growing global market poised to reach $15.5 billion by 2028, its time to take a closer look at the stats painting the picture of this glamorous world. So, put on your favorite shade of polish and lets dive in!

Consumer Behavior

  • About 67% of nail salon customers visit at least once a month
  • The average nail salon customer spends $22.75 per visit
  • About 53% of nail salon customers are between the ages of 18 and 34
  • About 72% of nail salon customers are women
  • About 35% of nail salon customers visit for special occasions
  • About 28% of nail salon customers are men
  • About 45% of nail salon customers visit for self-care and relaxation
  • About 20% of nail salon customers visit weekly
  • About 15% of nail salon customers visit for the first time

Interpretation

The nail salon industry statistics paint a colorful picture of a booming business that is nailing it with customers of all ages. With such high frequency of visits, it's clear that getting pampered and polished is not just a luxury, but a necessity for many. The data reveals that women dominate the scene, but men are also making their mark with almost a third of customers being male. From special occasions to regular self-care rituals, it's evident that nail salons have become not just a place for beautification, but a sanctuary for relaxation and rejuvenation. In a world where stress levels are through the roof, it seems like a trip to the nail salon is the perfect remedy for a well-manicured life.

Employment and Wages

  • The average nail technician salary in the US is $25,770 per year
  • There are approximately 395,600 nail technicians employed in the US
  • About 85% of nail salon workers are women
  • About 30% of nail salon workers are self-employed
  • The average nail salon in the US employs 5-10 workers

Interpretation

In the colorful world of nail salons, where creativity meets precision, the statistics paint a vibrant picture. With an average annual salary of $25,770, nail technicians across the US are nailing it in more ways than one. And with 395,600 technicians adding flair to fingertips, it's clear that the industry is polished to perfection. Slightly more than a splash of color, 85% of nail salon workers are women, showcasing the sector's dedication to female empowerment. Additionally, with 30% of workers as self-employed nail artists, entrepreneurship is the finishing touch on this ever-evolving canvas. On average, nail salons in the US employ 5-10 workers, proving that success in this industry truly is a team effort.

Market Entry

  • The nail salon industry has a low barrier to entry with initial investment ranging from $40,000 to $75,000

Interpretation

In the world of nail salons, the low barrier to entry may seem like a manicure made in heaven for aspiring entrepreneurs, with initial investments ranging from a chic $40,000 to a glamorous $75,000. But behind the glittering façade of shiny polish bottles and delicate nail art lies a competitive landscape where success is not just about painting pretty nails, but also about savvy business acumen and a steady hand when it comes to managing costs and customer satisfaction. So, as you dip your toe into the nail salon industry, remember that while the investment may be affordable, the price of excellence requires a steady hand and a sharp eye for detail.

Market Growth

  • The nail salon industry is expected to grow by 3.7% annually from 2021 to 2026
  • The global nail care market is expected to reach $15.5 billion by 2028
  • The nail care market in Asia Pacific is expected to grow at a CAGR of 6.5% from 2021 to 2028
  • The nail care market is expected to grow at a CAGR of 4.7% from 2021 to 2028
  • The nail care market in Europe is expected to grow at a CAGR of 4.2% from 2021 to 2028
  • The nail care market in Latin America is expected to grow at a CAGR of 5.1% from 2021 to 2028
  • The nail care market in Middle East and Africa is expected to grow at a CAGR of 3.9% from 2021 to 2028

Interpretation

In a world where trends come and go as swiftly as a nail polish change, the nail salon industry stands as a beacon of steady growth and colorful resilience. With statistics predicting a future as bright as a fresh coat of neon pink, it's clear that the global nail care market is not just a passing fad, but a solid investment in self-expression and self-care. From Asia Pacific to Latin America, from Europe to the Middle East and Africa, the nail industry is painting a vivid picture of economic vibrancy, one perfectly manicured nail at a time. Just remember, a good manicure is not just about beautifying your hands, it's also about nourishing the growth of a booming industry.

Market Size

  • There are approximately 56,000 nail salons in the United States
  • The nail salon industry in the US generates about $8 billion in annual revenue
  • The nail care market size was valued at $11.6 billion globally in 2021
  • The nail care market in North America accounted for 35% of the global market share in 2020
  • The average nail salon generates about $19,900 in annual revenue per employee

Interpretation

With 56,000 nail salons dotting the American landscape and churning out a dazzling $8 billion annual revenue, it's clear that perfectly manicured nails are not just a luxury, but a booming business. In a world where self-care is considered a necessity and a well-groomed appearance is more important than ever, the nail salon industry continues to thrive. With the North American market snagging a hefty 35% global market share, it seems that good nails are not just an accessory, but a statement. And, when the average nail salon employee is bringing in almost $20,000 a year, it's safe to say that the nail game is not to be underestimated.

Ownership Demographics

  • About 80% of nail salons in the US are owned by Vietnamese Americans

Interpretation

The nail salon industry in the US is truly nailed by Vietnamese Americans, with approximately 80% of salons in their perfectly manicured hands. This statistic doesn't just nail down their entrepreneurial spirit, but also highlights their dominance in shaping the landscape of this glamorous business. From cuticle to culture, Vietnamese Americans have certainly polished their way to the forefront of the beauty industry, proving that when it comes to nails, they've got a firm grip on success.

Pricing

  • The average price for a basic manicure in the US is $20.93
  • The average price for a basic pedicure in the US is $32.75
  • The average price for gel nails in the US is $51.29
  • The average price for acrylic nails in the US is $46.01
  • The average price for a full set of acrylic nails in the US is $46.01
  • The average price for a basic French manicure in the US is $29.67
  • The average price for a spa pedicure in the US is $47.14
  • The average price for a full set of dip powder nails in the US is $53.67
  • The average price for a gel polish removal in the US is $14.67
  • The average price for a paraffin treatment in the US is $15.65
  • The average price for nail art in the US is $7.02 per nail
  • The average price for a nail repair in the US is $6.65 per nail

Interpretation

In a world where the price of a basic manicure rivals that of a decent lunch, and the cost of a pedicure could easily be mistaken for a fancy cocktail, it's clear that the nail salon industry is not just about beautifying digits; it's a luxury business that knows how to nail down the art of upselling. From gel to acrylic, French to spa, and everything in between, the prices reflect not just a service, but a statement of status and self-care. So next time you find yourself contemplating a nail repair that costs more than your morning latte, remember: sometimes a little indulgence is just what the fingertips ordered.

Product Trends

  • Gel nail polish segment accounted for 35% of the global nail care market revenue in 2020
  • The nail polish segment is expected to grow at a CAGR of 4.5% from 2021 to 2028
  • The nail polish remover segment is expected to grow at a CAGR of 3.8% from 2021 to 2028
  • The nail strengthener segment is expected to grow at a CAGR of 4.2% from 2021 to 2028
  • The nail art accessories segment is expected to grow at a CAGR of 5.1% from 2021 to 2028
  • The nail repair treatment segment is expected to grow at a CAGR of 4.5% from 2021 to 2028
  • The nail wraps and extensions segment is expected to grow at a CAGR of 4.8% from 2021 to 2028
  • The nail care tools segment is expected to grow at a CAGR of 4.3% from 2021 to 2028
  • The natural and organic nail care product segment is expected to grow at a CAGR of 6.2% from 2021 to 2028

Interpretation

In a world where nail care is not just a luxury but a form of self-expression, the nail salon industry is painting a vibrant picture of growth and innovation. With gel nail polish reigning supreme at 35% of the market revenue in 2020, it seems we are all on a quest for that perfect, long-lasting color. But let's not overlook the rising stars in this manicured galaxy – from nail art accessories to natural and organic products, each segment is poised for steady expansion, proving that beauty truly knows no bounds. As we shape, strengthen, and adorn our nails, it's clear that this industry is not just about aesthetics, but a reflection of our ever-evolving desire for creativity and self-care.

Services Offered

  • About 76% of nail salons offer manicure services
  • Approximately 62% of nail salons offer pedicure services
  • About 58% of nail salons offer nail art services
  • Approximately 30% of nail salons offer waxing services
  • About 22% of nail salons offer eyelash extension services
  • Approximately 15% of nail salons offer massage services
  • Approximately 42% of nail salons offer facial services
  • About 18% of nail salons offer tanning services
  • Approximately 25% of nail salons offer hair removal services
  • Approximately 12% of nail salons offer makeup services
  • Approximately 8% of nail salons offer body treatment services
  • Approximately 5% of nail salons offer permanent makeup services
  • Approximately 3% of nail salons offer microblading services
  • Approximately 2% of nail salons offer teeth whitening services
  • Approximately 1% of nail salons offer spray tanning services

Interpretation

In a world where nail salons offer more services than a Swiss Army knife, it's clear that the nail industry is not just about perfectly manicured fingers and toes anymore. With options ranging from eyebrow microblading to teeth whitening, these stats reveal a booming business that caters to every beauty whim imaginable. So next time you find yourself at a nail salon, remember that your pampering options extend far beyond just picking a nail polish color - the possibilities are as diverse and expansive as a color wheel on steroids.

References