Summary
- • Global mobile gaming revenue is projected to reach $102.8 billion in 2021.
- • Mobile gaming accounts for 51% of the global gaming market.
- • There are over 2.5 billion mobile gamers worldwide.
- • Women account for 46% of mobile gamers globally.
- • The average daily time spent playing mobile games is 57 minutes.
- • 26% of gamers in the United States play mobile games while at work.
- • 40% of all global gaming revenue comes from mobile games.
- • The mobile gaming audience is expected to grow to 2.8 billion gamers by 2025.
- • 63% of gamers aged 60+ play mobile games daily.
- • Mobile gamers in the U.S. spend an average of $87 monthly on in-app purchases.
- • In 2020, mobile games accounted for 22% of total app downloads but 66% of consumer spending.
- • The average mobile gamer spends $80 annually on in-game purchases.
- • Puzzle games are the most popular genre among mobile gamers, with 57% playing them.
- • 57% of mobile gamers are more likely to engage with advertising in free games.
- • The Asia-Pacific region generates the most revenue in the mobile gaming industry.
Hold onto your smartphones fellow gamers, because the world of mobile gaming is taking the industry by storm! With global revenue set to hit a jaw-dropping $102.8 billion in 2021 and mobile games dominating 51% of the market, its safe to say that tapping, swiping, and leveling up have become the new norm. From puzzle enthusiasts to in-app shopaholics, with over 2.5 billion players worldwide and an audience projected to hit 2.8 billion by 2025, its clear that mobile gaming is not just a trend, but a billion-dollar behemoth. So, if you find yourself sneaking in a quick game during work hours or just cant resist those tempting in-game purchases, fear not – youre not alone in this addictive digital universe!
Average age of mobile gamers in Europe does not fall into any of the specified categories
- The average age of mobile gamers in Europe is 30 years old.
Interpretation
In a world where gaming is no longer just child's play, the statistics speak volumes – the average age of mobile gamers in Europe is 30 years old. This isn't your grandma's bingo night or your little cousin's Tetris obsession. Mobile gaming has grown up, attracting a diverse audience of young professionals, busy parents, and everyone in between. So next time you see someone tapping away on their phone, don't be so quick to judge – they may be a seasoned gamer navigating the challenges of adulthood one level at a time.
Average time and spending on mobile gaming
- The average daily time spent playing mobile games is 57 minutes.
- 26% of gamers in the United States play mobile games while at work.
- Mobile gamers in the U.S. spend an average of $87 monthly on in-app purchases.
- The average mobile gamer spends $80 annually on in-game purchases.
- 57% of mobile gamers are more likely to engage with advertising in free games.
- The average mobile gamer is aged 36 years old.
- Mobile gaming sessions have increased by 28% in 2020.
- The average mobile gamer spends 8 hours per week playing games on their smartphone.
- 34% of mobile gamers use their smartphones while watching TV to play games.
- Mobile gamers in Japan spend an average of $65 on in-app purchases per month.
- 77% of mobile gamers are open to receiving ads in exchange for in-game rewards.
- Mobile gamers in the UK spend an average of $117.5 per year on in-game purchases.
- 70% of mobile gamers aged 18-24 have made in-app purchases.
- The average mobile gamer plays games on their device for 72 minutes each day.
- Mobile gamers spend an average of $98 per month on in-app purchases.
- The number of mobile gaming sessions per user per month has increased by 33%.
- 47% of smartphone users in the U.S. play mobile games daily.
- Mobile gamers in China spend an average of $32.10 per month on in-app purchases.
- Mobile gamers in Canada spend an average of $190.54 per year on in-game purchases.
Interpretation
In a world where mobile gaming has become the new virtual battleground for entertainment and marketing, the statistics paint a vivid portrait of our evolving digital landscape. From the clandestine cubicle gamers sneaking in quick sessions at work to the committed 36-year-old thumb warriors investing their hard-earned dollars on in-app treasures, the mobile gaming industry is a booming economy fueled by our insatiable appetite for both escapism and interactive engagement. With the rise of in-game purchases and ad-friendly demographics, it’s clear that the mobile gaming universe is not only a realm of fun but also a strategic arena for brands to capture the attention and wallets of a diverse and engaged audience. As the numbers continue to climb and the gaming sessions become longer and more ardent, it seems that our smartphones have indeed become the modern-day controller of choice for this ever-expanding realm of digital playgrounds.
Gender distribution among mobile gamers
- Women account for 46% of mobile gamers globally.
- 74% of mobile gamers play with friends or family members.
Interpretation
In a world where women have always excelled at multitasking, it comes as no surprise that they make up 46% of the global mobile gaming community. After all, what better way to bond with friends and family than by collectively conquering virtual realms? The statistics speak volumes: 74% of mobile gamers choose to navigate through pixelated adventures with loved ones by their side. So next time you see a group of friends huddled around a smartphone, don't dismiss it as mere entertainment – it's a modern-day social gathering, where camaraderie merges seamlessly with the digital age. The mobile gaming industry isn't just about high scores; it's about building connections, one swipe at a time.
Global mobile gaming revenue
- Global mobile gaming revenue is projected to reach $102.8 billion in 2021.
- 40% of all global gaming revenue comes from mobile games.
- The Asia-Pacific region generates the most revenue in the mobile gaming industry.
- Mobile game downloads increased by 35% in 2020 compared to 2019.
- Mobile gaming revenue is expected to surpass $120 billion by 2023.
- Hyper-casual games grew 123% year-over-year in 2020 in terms of install growth.
- The mobile gaming market is expected to grow at a CAGR of 12% from 2021 to 2026.
- The top 3 revenue-generating mobile games in 2020 were Honor of Kings, PUBG Mobile, and Genshin Impact.
- Mobile games accounted for 67% of global app store spending in Q1 2021.
- Mobile gaming revenue grew by 23% year-over-year in Q1 2021.
- Mobile gaming in the U.S. generated $10.8 billion in revenue in 2020.
- Mobile game downloads reached 56.2 billion globally in H1 2021, up by 10.4% year-over-year.
- The mobile gaming market is expected to reach $272.2 billion by 2030.
- Mobile gaming accounts for 51% of total worldwide gaming revenue.
- Mobile game ad revenue is projected to reach $30.1 billion in 2022.
- Mobile game revenue in India is expected to reach $1.7 billion by 2025.
- Mobile game Publishers Raked in Over $5.8 Billion in Q3 2021.
- Mobile games saw a revenue growth of 40% in the U.S. in 2020.
- In Q2 2021, mobile gaming surpassed $14 billion in revenue worldwide.
- Mobile gamers in Germany spent $604.5 million on in-app purchases in Q1 2021.
- The mobile gaming market surpassed $76.7 billion in revenue in 2021.
- Mobile gaming revenue in the U.S. reached $45.6 billion in 2021.
- Mobile advertising in gaming grew by 50% in 2021.
- The mobile gaming industry is projected to reach $154.7 billion by 2025.
- 72% of mobile game revenue comes from in-app purchases.
- The global mobile gaming market grew by 24% in 2021.
- 65% of mobile game revenue in Japan comes from in-app purchases.
Interpretation
In a world where fingertip dexterity reigns supreme, the mobile gaming industry is on a meteoric rise, with revenue projections that could rival the GDP of a small country. From the relentless thumb-tapping of hyper-casual games to the strategic battles of Honor of Kings, PUBG Mobile, and Genshin Impact, gamers around the globe are proving that their pockets are just as deep as their love for in-app purchases. With ad revenue set to take the stage in 2022 and a future where mobile gaming might just outshine the sun, one thing is clear: while some may see screens, we see a billion-dollar battlefield where the only rule is to play on.
Mobile gaming market share
- Mobile gaming accounts for 51% of the global gaming market.
- In 2020, mobile games accounted for 22% of total app downloads but 66% of consumer spending.
- Puzzle games are the most popular genre among mobile gamers, with 57% playing them.
- In 2020, mobile games accounted for 49% of all global gaming revenue.
- 49% of mobile gamers prefer to play free-to-play games with in-app purchases.
- China is the largest mobile gaming market, accounting for 28% of global mobile gaming revenue.
- Mobile gaming ad spend increased by 90% in the second half of 2020.
- In 2020, mobile games accounted for 33% of all app downloads.
- The top 1% of mobile game spenders account for 58% of all in-app purchases revenue.
- The Middle-Eastern mobile gaming industry is expected to grow by 25% in 2022.
- Puzzle games account for 59% of all hyper-casual game downloads.
- Mobile games accounted for 47% of global gaming revenue in 2021.
- Mobile games accounted for 41% of all app downloads in 2021.
- Casual games are the most popular genre among mobile gamers, with 61% playing them.
- Mobile gaming represents 47% of the global games market.
Interpretation
In a world where thumb swipes hold more power than joystick maneuvers, the mobile gaming industry is asserting its dominance with a wink and a tap. With puzzle games reigning supreme and free-to-play models luring in the masses, it's no surprise that these pocket-sized pastimes are raking in dollars faster than you can say "level up." As the top 1% of spenders fuel the frenzy and China leads the charge in revenue, it's clear that our phones are more than just communication devices—they're treasure troves of digital entertainment. So, as the Middle-Eastern market gears up for a growth spurt and casual games continue their reign, one thing is certain: in the realm of mobile gaming, it's all fun and games until someone overspends on in-app purchases.
Number of mobile gamers worldwide
- There are over 2.5 billion mobile gamers worldwide.
- The mobile gaming audience is expected to grow to 2.8 billion gamers by 2025.
- 63% of gamers aged 60+ play mobile games daily.
- 25% of mobile gamers are aged 36-50.
- The Google Play Store accounted for 21.5 billion mobile game downloads in Q1 2021.
- Simulation games are the second most popular genre among mobile gamers, with 51% playing them.
- Mobile game downloads are expected to reach 1.3 billion per week by the end of 2021.
- Over 25% of all mobile gamers are located in China.
- The number of hyper-casual gaming enthusiasts in the UK grew by 123% in 2020.
- The average mobile gamer owns and plays on two gaming devices.
- The number of mobile gamers in Brazil is expected to reach 84 million by 2025.
- 60% of mobile gamers engage with in-game advertising.
- The number of mobile game users worldwide is expected to reach 3.59 billion by 2025.
- Role-playing games (RPGs) are the second most popular genre among mobile gamers, with 53% playing them.
- Mobile game downloads reached 56.2 billion globally in Q3 2021.
- Over 30% of mobile gamers are aged 25-34.
Interpretation
In a world where everyone seems to be glued to their screens, the mobile gaming industry is thriving like a well-fed Pikachu. With over 2.5 billion gamers worldwide and projections soaring higher than Mario on a triple jump, it's clear that thumb-swiping has become a global pastime. Even the silver-haired elders are getting in on the action, with 63% of gamers aged 60+ battling it out in Candy Crush instead of bingo halls. Forget mid-life crises, because 25% of gamers aged 36-50 are proving that age is just a number when it comes to slaying virtual dragons. And with the Google Play Store serving up more downloads than a McDonald's drive-thru, the mobile gaming frenzy shows no signs of slowing down. So, whether you're navigating a virtual city or strategizing your way through a dungeon, remember to keep those thumbs nimble and your battery charged – the mobile gaming revolution is here to stay.
