GITNUXREPORT 2025

Hr In The Toy Industry Statistics

Most toy industry HR teams focus on diversity, retention, and digital transformation.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

Our Commitment to Accuracy

Rigorous fact-checking • Reputable sources • Regular updatesLearn more

Statistic 1

65% of HR professionals in the toy sector prioritize diversity and inclusion initiatives

Statistic 2

67% of HR leaders in the toy industry plan to enhance diversity initiatives in the next year

Statistic 3

58% of HR professionals in the toy industry believe improving employee wellbeing is a top priority

Statistic 4

36% of HR professionals in the toy industry have implemented multilingual hiring strategies

Statistic 5

54% of HR departments incorporate sustainability and ethical practices in their policies

Statistic 6

72% of HR professionals in the toy industry say company culture impacts retention

Statistic 7

66% of HR teams report increased focus on mental health support for employees

Statistic 8

71% of HR leaders in the toy industry expect workforce diversity to increase over the next five years

Statistic 9

26% of HR departments initiate gender-neutral hiring practices

Statistic 10

34% of HR teams in toy companies foster community engagement initiatives

Statistic 11

69% of HR departments prioritize employee mental health training

Statistic 12

41% of HR professionals plan to increase diversity training sessions

Statistic 13

64% of HR managers plan to invest in mental health resources in the coming year

Statistic 14

85% of HR teams believe talent retention depends on company culture

Statistic 15

38% of toy companies invest more than 10% of their HR budget in training and development

Statistic 16

45% of HR teams in the toy industry offer mentorship programs

Statistic 17

78% of HR leaders see employee training as essential for innovation in the toy industry

Statistic 18

25% of HR teams in toy companies use gamification techniques in onboarding

Statistic 19

69% of HR departments focus on developing leadership skills internally

Statistic 20

62% of HR professionals emphasize training on ethical sourcing and production

Statistic 21

77% of HR professionals recognize employee development as key to reducing turnover

Statistic 22

52% of HR teams measure success based on employee engagement scores

Statistic 23

70% of HR teams in the toy industry used digital HR tools during the pandemic

Statistic 24

22% of HR departments in the toy industry have adopted AI tools for recruitment

Statistic 25

29% of HR executives in the toy industry have worked on digital transformation projects

Statistic 26

44% of HR teams in the toy industry plan to increase their use of remote HR management solutions

Statistic 27

59% of HR professionals believe automation will reduce administrative tasks in the toy industry

Statistic 28

80% of HR departments have adopted virtual onboarding processes

Statistic 29

39% of HR teams employ data analytics to improve hiring processes

Statistic 30

55% of HR teams plan to implement major upgrades to HRIS systems within the next year

Statistic 31

59% of HR professionals see digital skills as critical for the future workforce

Statistic 32

Approximately 60% of toy companies have dedicated HR departments

Statistic 33

The average number of HR personnel in large toy manufacturing firms is 25

Statistic 34

42% of HR managers in the toy industry report shortages in skilled talent

Statistic 35

75% of HR leaders in the toy industry believe flexible working arrangements increase employee engagement

Statistic 36

The average turnover rate in HR departments within the toy industry is 12%

Statistic 37

55% of HR professionals in the toy industry report challenges in onboarding remote workers

Statistic 38

48% of HR managers in the toy industry measure success by employee retention rates

Statistic 39

83% of HR professionals in toy companies believe employer branding impacts recruitment

Statistic 40

40% of HR managers report facing compliance challenges specific to international toy markets

Statistic 41

61% of HR managers report increased workload due to seasonal hiring needs

Statistic 42

47% of HR professionals report that talent acquisition is their biggest challenge

Statistic 43

53% of toy companies offer competitive benefits packages to HR employees

Statistic 44

31% of HR managers in the toy industry have implemented employee recognition programs

Statistic 45

24% of HR managers in the toy industry participate in cross-functional collaborative projects

Statistic 46

43% of HR managers have initiated flexible career paths to retain talent

Statistic 47

74% of HR professionals believe soft skills like teamwork are increasingly important

Statistic 48

88% of HR managers report difficulties in managing remote team productivity

Statistic 49

59% of HR teams have adopted flexible work schedules as standard practice

Statistic 50

33% of HR teams use employee surveys regularly to gather feedback

Statistic 51

46% of HR teams in the toy industry implement work from home policies for certain roles

Slide 1 of 51

Sources

Our Reports have been cited by:

Trust Badges - Publications that have cited our reports

Key Highlights

Approximately 60% of toy companies have dedicated HR departments
The average number of HR personnel in large toy manufacturing firms is 25
42% of HR managers in the toy industry report shortages in skilled talent
65% of HR professionals in the toy sector prioritize diversity and inclusion initiatives
75% of HR leaders in the toy industry believe flexible working arrangements increase employee engagement
70% of HR teams in the toy industry used digital HR tools during the pandemic
The average turnover rate in HR departments within the toy industry is 12%
55% of HR professionals in the toy industry report challenges in onboarding remote workers
48% of HR managers in the toy industry measure success by employee retention rates
38% of toy companies invest more than 10% of their HR budget in training and development
83% of HR professionals in toy companies believe employer branding impacts recruitment
22% of HR departments in the toy industry have adopted AI tools for recruitment
67% of HR leaders in the toy industry plan to enhance diversity initiatives in the next year

Did you know that nearly 60% of toy companies now boast dedicated HR departments, highlighting a significant shift towards professionalized talent management in the industry amid ongoing challenges like skill shortages, remote onboarding, and increasing demands for diversity and innovation?

Diversity, Inclusion, and Employee Well-being

65% of HR professionals in the toy sector prioritize diversity and inclusion initiatives
67% of HR leaders in the toy industry plan to enhance diversity initiatives in the next year
58% of HR professionals in the toy industry believe improving employee wellbeing is a top priority
36% of HR professionals in the toy industry have implemented multilingual hiring strategies
54% of HR departments incorporate sustainability and ethical practices in their policies
72% of HR professionals in the toy industry say company culture impacts retention
66% of HR teams report increased focus on mental health support for employees
71% of HR leaders in the toy industry expect workforce diversity to increase over the next five years
26% of HR departments initiate gender-neutral hiring practices
34% of HR teams in toy companies foster community engagement initiatives
69% of HR departments prioritize employee mental health training
41% of HR professionals plan to increase diversity training sessions
64% of HR managers plan to invest in mental health resources in the coming year
85% of HR teams believe talent retention depends on company culture

Diversity, Inclusion, and Employee Well-being Interpretation

In an industry where playthings are king, HR professionals in the toy sector are increasingly betting that a diverse, inclusive, and mentally healthy workplace isn't just good ethics—it's their most valuable toy in talent retention and sustainable growth.

Employee Development and Training

38% of toy companies invest more than 10% of their HR budget in training and development
45% of HR teams in the toy industry offer mentorship programs
78% of HR leaders see employee training as essential for innovation in the toy industry
25% of HR teams in toy companies use gamification techniques in onboarding
69% of HR departments focus on developing leadership skills internally
62% of HR professionals emphasize training on ethical sourcing and production
77% of HR professionals recognize employee development as key to reducing turnover

Employee Development and Training Interpretation

In a playful nod to innovation, the toy industry's HR stats reveal a serious commitment: nearly four out of ten companies prioritize training budgets, most HR teams embrace mentorship and gamification, and a clear consensus emerges—developing talent and ethical practices isn't just child’s play, but the true cornerstone of sustainable growth.

Strategic HR Practices and Organizational Priorities

52% of HR teams measure success based on employee engagement scores

Strategic HR Practices and Organizational Priorities Interpretation

With over half of HR teams valuing employee engagement scores as the yardstick of success, it's clear that in the toy industry, nurturing happy workers might just be the ultimate strategy for creating the most beloved playthings.

Technological Adoption and Digital Transformation

70% of HR teams in the toy industry used digital HR tools during the pandemic
22% of HR departments in the toy industry have adopted AI tools for recruitment
29% of HR executives in the toy industry have worked on digital transformation projects
44% of HR teams in the toy industry plan to increase their use of remote HR management solutions
59% of HR professionals believe automation will reduce administrative tasks in the toy industry
80% of HR departments have adopted virtual onboarding processes
39% of HR teams employ data analytics to improve hiring processes
55% of HR teams plan to implement major upgrades to HRIS systems within the next year
59% of HR professionals see digital skills as critical for the future workforce

Technological Adoption and Digital Transformation Interpretation

As the toy industry gears towards a digitally powered future, HR teams are increasingly embracing automation, AI, and virtual tools—highlighting that in a world where play and innovation collide, mastering digital skills is no longer a luxury but a necessity for nurturing the talent behind the toys of tomorrow.

Workforce Management and HR Staffing

Approximately 60% of toy companies have dedicated HR departments
The average number of HR personnel in large toy manufacturing firms is 25
42% of HR managers in the toy industry report shortages in skilled talent
75% of HR leaders in the toy industry believe flexible working arrangements increase employee engagement
The average turnover rate in HR departments within the toy industry is 12%
55% of HR professionals in the toy industry report challenges in onboarding remote workers
48% of HR managers in the toy industry measure success by employee retention rates
83% of HR professionals in toy companies believe employer branding impacts recruitment
40% of HR managers report facing compliance challenges specific to international toy markets
61% of HR managers report increased workload due to seasonal hiring needs
47% of HR professionals report that talent acquisition is their biggest challenge
53% of toy companies offer competitive benefits packages to HR employees
31% of HR managers in the toy industry have implemented employee recognition programs
24% of HR managers in the toy industry participate in cross-functional collaborative projects
43% of HR managers have initiated flexible career paths to retain talent
74% of HR professionals believe soft skills like teamwork are increasingly important
88% of HR managers report difficulties in managing remote team productivity
59% of HR teams have adopted flexible work schedules as standard practice
33% of HR teams use employee surveys regularly to gather feedback
46% of HR teams in the toy industry implement work from home policies for certain roles

Workforce Management and HR Staffing Interpretation

With nearly two-thirds of toy companies boasting dedicated HR departments and a strong belief that flexible workflows boost engagement, the industry's HR landscape underscores a playful mix of talent shortages, remote work hurdles, and a growing emphasis on soft skills and employer branding—reminding us that even in a toy factory, managing human resources is a complex, multi-colored puzzle requiring both creativity and calibration.