GITNUXREPORT 2025

Digital Transformation In The Tmt Industry Statistics

Most TMT companies embrace digital tech, driven by AI, 5G, and data analytics.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

80% of media companies are leveraging data analytics to personalize content delivery

Statistic 2

65% of TMT companies have integrated AI into their customer service processes

Statistic 3

87% of media companies used digital tools to enhance online engagement during the 2023 World Cup

Statistic 4

58% of TMT organizations reported an increase in customer satisfaction following digital transformation initiatives

Statistic 5

69% of media companies are actively using social media analytics to guide content strategies

Statistic 6

52% of TMT companies consider customer-centricity a priority in their digital transformation initiatives

Statistic 7

85% of media organizations are leveraging big data analytics to understand audience behavior

Statistic 8

76% of telecom companies see data-driven decision making as crucial to competitiveness

Statistic 9

80% of TMT companies have seen improvements in customer retention following digital upgrades

Statistic 10

45% of media organizations plan to adopt virtual reality experiences to enhance audience engagement

Statistic 11

63% of telecom organizations see AI-powered analytics as critical for predictive customer insights

Statistic 12

60% of TMT organizations have accelerated their digital strategies due to the COVID-19 pandemic

Statistic 13

90% of telecom providers see digital transformation as vital to remaining competitive in today’s market

Statistic 14

55% of media companies experienced increased subscriber growth through digital transformation

Statistic 15

88% of telecom providers plan to upgrade legacy systems to cloud-based infrastructure by 2025

Statistic 16

65% of TMT organizations see digital transformation as a key driver of innovation

Statistic 17

46% of telecoms report that a lack of skilled personnel hinders their digital transformation projects

Statistic 18

79% of media organizations increased digital content production in response to changing consumer preferences

Statistic 19

74% of telecom firms have adopted digital-first strategies to streamline customer journeys

Statistic 20

54% of telecom operators report improved network reliability through digital initiatives

Statistic 21

83% of TMT organizations have adopted digital KPIs to monitor transformation progress

Statistic 22

78% of telecom firms plan to deploy 5G technology within the next two years

Statistic 23

75% of TMT companies have adopted or are exploring edge computing to reduce latency in services

Statistic 24

85% of telecom firms see 5G as essential for the future of IoT and smart cities

Statistic 25

72% of TMT industry leaders believe AI will significantly transform their industry by 2030

Statistic 26

45% of telecom companies are exploring quantum computing applications

Statistic 27

65% of media companies have increased investment in digital platforms over the past year

Statistic 28

55% of TMT organizations report a measurable increase in revenue directly attributable to digital transformation initiatives

Statistic 29

68% of telecom providers are investing in 5G-enabled IoT solutions

Statistic 30

59% of media organizations plan to shift more resources toward digital revenue streams over the next year

Statistic 31

59% of media organizations are investing in virtual production technologies to reduce costs and increase creative flexibility

Statistic 32

80% of telecom industry forecasts project continued investment in 5G infrastructure

Statistic 33

79% of TMT industry leaders see continued investment in technology as essential for future growth

Statistic 34

92% of media firms have increased digital ad spend to capitalize on new consumer habits

Statistic 35

77% of TMT firms are investing in digital workforce enabling tools such as collaboration platforms

Statistic 36

62% of telecoms plan to implement blockchain technology for security and data management by 2025

Statistic 37

82% of telecom companies have improved operational efficiency through automation

Statistic 38

78% of TMT organizations cite data security as their top concern in digital transformation efforts

Statistic 39

66% of telecoms are investing in AI-driven network security solutions

Statistic 40

77% of TMT organizations report increased efficiency after implementing robotic process automation (RPA)

Statistic 41

54% of TMT companies report achieving cost reductions through digital transformation initiatives

Statistic 42

60% of TMT companies are increasing investments in cybersecurity as digital transformation accelerates

Statistic 43

85% of TMT companies have adopted cloud computing as a core part of their digital transformation strategy

Statistic 44

70% of telecom operators report using AI for network management and customer experience improvements

Statistic 45

72% of media companies plan to increase their use of immersive technologies such as AR and VR for content creation

Statistic 46

40% of TMT organizations report difficulty in managing legacy systems during digital transformation

Statistic 47

63% of media firms are investing in AI-driven content recommendation systems

Statistic 48

80% of telecom companies consider 5G a pivotal factor in their digital transformation roadmap

Statistic 49

74% of media companies have adopted digital-first content strategies

Statistic 50

70% of TMT companies are using data analytics to optimize major business decisions

Statistic 51

63% of media firms have implemented digital content licensing platforms to streamline rights management

Statistic 52

73% of media companies utilize digital marketing automation tools to increase reach and engagement

Statistic 53

67% of telecom organizations are integrating AI into their predictive maintenance systems

Statistic 54

58% of media companies are exploring AI-generated content for efficiencies and new revenue streams

Statistic 55

60% of media organizations plan to use blockchain for digital rights management

Statistic 56

54% of TMT enterprises report challenges in integrating AI solutions into existing systems

Statistic 57

66% of telecom providers are exploring network virtualization to improve service agility

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Key Highlights

85% of TMT companies have adopted cloud computing as a core part of their digital transformation strategy
70% of telecom operators report using AI for network management and customer experience improvements
65% of media companies have increased investment in digital platforms over the past year
60% of TMT organizations have accelerated their digital strategies due to the COVID-19 pandemic
78% of telecom firms plan to deploy 5G technology within the next two years
80% of media companies are leveraging data analytics to personalize content delivery
55% of TMT organizations report a measurable increase in revenue directly attributable to digital transformation initiatives
90% of telecom providers see digital transformation as vital to remaining competitive in today’s market
65% of TMT companies have integrated AI into their customer service processes
72% of media companies plan to increase their use of immersive technologies such as AR and VR for content creation
62% of telecoms plan to implement blockchain technology for security and data management by 2025
40% of TMT organizations report difficulty in managing legacy systems during digital transformation
87% of media companies used digital tools to enhance online engagement during the 2023 World Cup

In an era where over 85% of TMT companies are integrating cloud computing and AI-driven solutions, digital transformation is not just a trend—it’s a critical pathway to innovation, enhanced customer experience, and sustained competitiveness across the telecom, media, and technology sectors.

Customer Engagement and Data Analytics

80% of media companies are leveraging data analytics to personalize content delivery
65% of TMT companies have integrated AI into their customer service processes
87% of media companies used digital tools to enhance online engagement during the 2023 World Cup
58% of TMT organizations reported an increase in customer satisfaction following digital transformation initiatives
69% of media companies are actively using social media analytics to guide content strategies
52% of TMT companies consider customer-centricity a priority in their digital transformation initiatives
85% of media organizations are leveraging big data analytics to understand audience behavior
76% of telecom companies see data-driven decision making as crucial to competitiveness
80% of TMT companies have seen improvements in customer retention following digital upgrades
45% of media organizations plan to adopt virtual reality experiences to enhance audience engagement
63% of telecom organizations see AI-powered analytics as critical for predictive customer insights

Customer Engagement and Data Analytics Interpretation

The TMT industry's digital transformation is revolutionizing engagement and service quality, with a heavy reliance on data analytics and AI to personalize experiences, boost customer satisfaction, and stay ahead in a fiercely competitive marketplace.

Digital Transformation

60% of TMT organizations have accelerated their digital strategies due to the COVID-19 pandemic
90% of telecom providers see digital transformation as vital to remaining competitive in today’s market
55% of media companies experienced increased subscriber growth through digital transformation
88% of telecom providers plan to upgrade legacy systems to cloud-based infrastructure by 2025
65% of TMT organizations see digital transformation as a key driver of innovation
46% of telecoms report that a lack of skilled personnel hinders their digital transformation projects
79% of media organizations increased digital content production in response to changing consumer preferences
74% of telecom firms have adopted digital-first strategies to streamline customer journeys
54% of telecom operators report improved network reliability through digital initiatives
83% of TMT organizations have adopted digital KPIs to monitor transformation progress

Digital Transformation Interpretation

Amidst a digital whirlwind accelerated by COVID-19, the TMT industry increasingly recognizes that embracing cloud upgrades, digital KPIs, and innovative content strategies isn't just optional—it's the very blueprint for survival and competitiveness in an ever-evolving digital landscape.

Emerging Technologies and Infrastructure

78% of telecom firms plan to deploy 5G technology within the next two years
75% of TMT companies have adopted or are exploring edge computing to reduce latency in services
85% of telecom firms see 5G as essential for the future of IoT and smart cities
72% of TMT industry leaders believe AI will significantly transform their industry by 2030
45% of telecom companies are exploring quantum computing applications

Emerging Technologies and Infrastructure Interpretation

With nearly all TMT firms racing to harness 5G, edge computing, and AI while some even dip their toes into quantum waters, the industry is clearly charting a course toward a hyper-connected, smarter future—just don't forget to buckle up for the inevitable digital storm.

Investment and Strategic Initiatives

65% of media companies have increased investment in digital platforms over the past year
55% of TMT organizations report a measurable increase in revenue directly attributable to digital transformation initiatives
68% of telecom providers are investing in 5G-enabled IoT solutions
59% of media organizations plan to shift more resources toward digital revenue streams over the next year
59% of media organizations are investing in virtual production technologies to reduce costs and increase creative flexibility
80% of telecom industry forecasts project continued investment in 5G infrastructure
79% of TMT industry leaders see continued investment in technology as essential for future growth
92% of media firms have increased digital ad spend to capitalize on new consumer habits
77% of TMT firms are investing in digital workforce enabling tools such as collaboration platforms

Investment and Strategic Initiatives Interpretation

As the TMT industry races toward a digitally powered future—with media giants turbocharging ad spend and production tech, telecoms fueling 5G IoT innovations, and nearly all industry leaders viewing ongoing tech investment as vital—it's clear that in today's digital transformation race, falling behind isn't an option, but staying ahead requires strategic agility and bold investment.

Operational Efficiency and Security

62% of telecoms plan to implement blockchain technology for security and data management by 2025
82% of telecom companies have improved operational efficiency through automation
78% of TMT organizations cite data security as their top concern in digital transformation efforts
66% of telecoms are investing in AI-driven network security solutions
77% of TMT organizations report increased efficiency after implementing robotic process automation (RPA)
54% of TMT companies report achieving cost reductions through digital transformation initiatives
60% of TMT companies are increasing investments in cybersecurity as digital transformation accelerates

Operational Efficiency and Security Interpretation

As the TMT industry races toward a digital frontier, blockchain, AI, and automation are not just buzzwords—they’re vital shields and gears—highlighting that in this high-stakes game of technological chess, security and efficiency are king, but cost reduction and safeguarding data remain the real checkmate moves.

Technology Adoption and Digital Transformation

85% of TMT companies have adopted cloud computing as a core part of their digital transformation strategy
70% of telecom operators report using AI for network management and customer experience improvements
72% of media companies plan to increase their use of immersive technologies such as AR and VR for content creation
40% of TMT organizations report difficulty in managing legacy systems during digital transformation
63% of media firms are investing in AI-driven content recommendation systems
80% of telecom companies consider 5G a pivotal factor in their digital transformation roadmap
74% of media companies have adopted digital-first content strategies
70% of TMT companies are using data analytics to optimize major business decisions
63% of media firms have implemented digital content licensing platforms to streamline rights management
73% of media companies utilize digital marketing automation tools to increase reach and engagement
67% of telecom organizations are integrating AI into their predictive maintenance systems
58% of media companies are exploring AI-generated content for efficiencies and new revenue streams
60% of media organizations plan to use blockchain for digital rights management
54% of TMT enterprises report challenges in integrating AI solutions into existing systems
66% of telecom providers are exploring network virtualization to improve service agility

Technology Adoption and Digital Transformation Interpretation

Digital transformation in the TMT industry is revving ahead, with 85% embracing cloud computing as the backbone, yet 40% wrestle with legacy systems, while goals like 5G, AI, and immersive tech now drive the industry forward—highlighting both bold innovation and the ongoing struggle to modernize legacy infrastructures.