GITNUXREPORT 2025

Digital Transformation In The Insurance Industry Statistics

Digital transformation boosts efficiency, customer experience, and future growth prospects.

Jannik Linder

Co-Founder of Gitnux, specialized in content and tech since 2016.

First published: April 29, 2025

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Statistic 1

70% of insurance executives believe digital transformation significantly improves customer experience

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60% of policyholders prefer digital channels for policy management

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55% of policyholders prefer to buy insurance online rather than through agents

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58% of respondents in a survey said they would switch insurers due to poor digital service

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60% of policyholders are comfortable with AI-based claims assessments

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89% of insurance companies plan to increase investment in customer experience technologies

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66% of insurance executives prioritize investing in digital customer engagement

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53% of policyholders prefer digital communication channels for claim updates

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83% of insurers believe that digital transformation increases customer loyalty

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52% of insurance companies are investing in blockchain to enhance security and transparency

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50% of insurers investing heavily in cyber security to protect digital assets

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85% of insurance companies have accelerated digital transformation initiatives since 2020

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90% of insurers have adopted cloud technology

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65% of insurance providers consider digital transformation a top strategic priority

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80% of insurance companies plan to increase their investment in data analytics

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38% of insurers have adopted predictive analytics to identify fraud

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62% of insurance companies are using IoT devices for real-time risk assessment

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40% of insurance applications are now processed digitally

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67% of insurers believe digital transformation is critical for future growth

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29% of insurance companies have implemented virtual assistants or chatbots in customer service

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42% of insurance organizations plan to leverage big data analytics in the next two years

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81% of insurance executives view digital capabilities as essential for competitiveness

Statistic 23

55% of insurance companies see digital transformation as a means to reduce costs

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70% of new insurance policies are initiated via mobile devices

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44% of insurers are developing or implementing digital-only insurance products

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80% of insurance agents see digital tools as vital for future success

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33% of insurance companies are using machine learning for pricing models

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48% of policies are now touchless or digital-only, reducing paper usage significantly

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72% of insurance firms consider data-driven decision-making critical

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61% of insurance providers report that digital transformation has improved risk management practices

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55% of insurers believe digital transformation improves fraud detection

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40% of insurance companies have adopted real-time data analytics for underwriting

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76% of insurers plan to expand digital offerings to capture new markets

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59% of insurance organizations report that digital transformation has reduced time-to-market for new products

Statistic 35

68% of insurers are implementing solutions to improve customer onboarding through digital methods

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44% of insurance firms have integrated social media analytics into their marketing strategies

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43% of insurance organizations are planning to implement AI-powered chatbots within the next year

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59% of insurance companies are developing integrated digital platforms to unify customer data

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47% of insurers expect significant ROI from digital investments within 3 years

Statistic 40

The global insurtech market is expected to reach $16 billion by 2025, growing at a CAGR of 46%

Statistic 41

45% of insurance firms have fully integrated AI into their claims processing

Statistic 42

75% of claims processes are expected to be fully automated by 2025

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78% of insurance firms report improved operational efficiency after digital transformation

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54% of insurance companies use robotic process automation (RPA) in claims and policy administration

Statistic 45

80% of insurers see automation as a key driver for future growth

Statistic 46

77% of insurance firms report improvements in operational agility due to digital initiatives

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Sources

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Key Highlights

85% of insurance companies have accelerated digital transformation initiatives since 2020
70% of insurance executives believe digital transformation significantly improves customer experience
60% of policyholders prefer digital channels for policy management
45% of insurance firms have fully integrated AI into their claims processing
The global insurtech market is expected to reach $16 billion by 2025, growing at a CAGR of 46%
90% of insurers have adopted cloud technology
52% of insurance companies are investing in blockchain to enhance security and transparency
65% of insurance providers consider digital transformation a top strategic priority
75% of claims processes are expected to be fully automated by 2025
80% of insurance companies plan to increase their investment in data analytics
55% of policyholders prefer to buy insurance online rather than through agents
78% of insurance firms report improved operational efficiency after digital transformation
38% of insurers have adopted predictive analytics to identify fraud

Digital transformation has become the lifeblood of the insurance industry, with over 85% of companies accelerating digital initiatives since 2020 and nearly 80% reporting improved efficiency, customer experience, and future growth prospects driven by innovative technologies like AI, blockchain, and data analytics.

Customer Preferences and Engagement

70% of insurance executives believe digital transformation significantly improves customer experience
60% of policyholders prefer digital channels for policy management
55% of policyholders prefer to buy insurance online rather than through agents
58% of respondents in a survey said they would switch insurers due to poor digital service
60% of policyholders are comfortable with AI-based claims assessments
89% of insurance companies plan to increase investment in customer experience technologies
66% of insurance executives prioritize investing in digital customer engagement
53% of policyholders prefer digital communication channels for claim updates
83% of insurers believe that digital transformation increases customer loyalty

Customer Preferences and Engagement Interpretation

As insurtech evolution accelerates, data suggests that embracing digital transformation isn't just a smart move—it's swiftly becoming the insurance industry’s ultimate policy for securing customer loyalty and futuro-proofing their business.

Cybersecurity and Data Privacy

52% of insurance companies are investing in blockchain to enhance security and transparency
50% of insurers investing heavily in cyber security to protect digital assets

Cybersecurity and Data Privacy Interpretation

With over half of insurance companies embracing blockchain for transparency and an equal proportion fortifying cyber defenses, the industry is demonstrably betting on digital integrity to build trust in a rapidly evolving tech-driven landscape.

Digital Transformation and Adoption of Technology

85% of insurance companies have accelerated digital transformation initiatives since 2020
90% of insurers have adopted cloud technology
65% of insurance providers consider digital transformation a top strategic priority
80% of insurance companies plan to increase their investment in data analytics
38% of insurers have adopted predictive analytics to identify fraud
62% of insurance companies are using IoT devices for real-time risk assessment
40% of insurance applications are now processed digitally
67% of insurers believe digital transformation is critical for future growth
29% of insurance companies have implemented virtual assistants or chatbots in customer service
42% of insurance organizations plan to leverage big data analytics in the next two years
81% of insurance executives view digital capabilities as essential for competitiveness
55% of insurance companies see digital transformation as a means to reduce costs
70% of new insurance policies are initiated via mobile devices
44% of insurers are developing or implementing digital-only insurance products
80% of insurance agents see digital tools as vital for future success
33% of insurance companies are using machine learning for pricing models
48% of policies are now touchless or digital-only, reducing paper usage significantly
72% of insurance firms consider data-driven decision-making critical
61% of insurance providers report that digital transformation has improved risk management practices
55% of insurers believe digital transformation improves fraud detection
40% of insurance companies have adopted real-time data analytics for underwriting
76% of insurers plan to expand digital offerings to capture new markets
59% of insurance organizations report that digital transformation has reduced time-to-market for new products
68% of insurers are implementing solutions to improve customer onboarding through digital methods
44% of insurance firms have integrated social media analytics into their marketing strategies
43% of insurance organizations are planning to implement AI-powered chatbots within the next year
59% of insurance companies are developing integrated digital platforms to unify customer data
47% of insurers expect significant ROI from digital investments within 3 years

Digital Transformation and Adoption of Technology Interpretation

As insurers race to digitize their operations—embracing AI, IoT, and cloud tech—they're not just upgrading their tools but fundamentally transforming their strategies, positioning digital transformation as both the engine for future growth and the key to staying competitive in a data-driven landscape.

Market Trends and Market Growth

The global insurtech market is expected to reach $16 billion by 2025, growing at a CAGR of 46%

Market Trends and Market Growth Interpretation

With the insurtech sector poised to hit $16 billion by 2025 at a staggering 46% CAGR, the insurance industry is clearly transforming from sluggish to savvy, proving that in digital times, agility isn’t just an advantage—it's the new standard.

Operational Efficiency and Process Automation

45% of insurance firms have fully integrated AI into their claims processing
75% of claims processes are expected to be fully automated by 2025
78% of insurance firms report improved operational efficiency after digital transformation
54% of insurance companies use robotic process automation (RPA) in claims and policy administration
80% of insurers see automation as a key driver for future growth
77% of insurance firms report improvements in operational agility due to digital initiatives

Operational Efficiency and Process Automation Interpretation

With a burgeoning reliance on AI and automation—where nearly four-fifths of insurers see operational gains and over three-quarters aim for full process automation by 2025—digital transformation is not just reshaping claims processing but fueling a future where agility, efficiency, and growth go hand in hand; yet, the true challenge lies in ensuring these technological advances serve to enhance human-centric service rather than diminish it.