Must-Know Yahoo Statistics [Recent Analysis]

Statistic 1

"In 2020, Yahoo had an average of 274 million monthly users in the United States."

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Statistic 2

"Yahoo’s market share of search engines was 2.48% in December 2020."

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Statistic 3

"In 2018, Yahoo’s annual revenue was $5.17 billion."

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Statistic 4

"Yahoo was acquired by Verizon for $4.48 billion in 2017."

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Statistic 5

"Yahoo operated worldwide in 25 languages and had 32 international editions."

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Statistic 6

"Yahoo’s global digital advertising revenue share was 3.1% in 2016."

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Statistic 7

"In 2020, Yahoo’s total global net digital display ad revenues were $2.09 billion."

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Statistic 8

"As of January 2021, Yahoo’s global usage distribution by device was 69.37% mobile, 25.04% desktop, and 5.59% tablet."

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Statistic 9

"Yahoo’s display advertising CPM rate in 2016 was $1.76."

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Statistic 10

"According to Alexa rankings, ranks as the 11th most visited website globally."

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Statistic 11

"Yahoo had 26.61 million unique visitors in Canada in September 2021 alone."

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Statistic 12

"In August 2021, Yahoo Finance was accessed by more than 92 million users via mobile devices."

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Statistic 13

"Yahoo’s number of full-time employees in 2014 was 12,500."

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Statistic 14

"Yahoo’s share of the digital advertising market in the United States in 2019 was just 2.9%."

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