GITNUX MARKETDATA REPORT 2024

Revealing Bikinis Popularity Statistics

Revealing bikinis are a popular choice among beachgoers, with a high demand during the summer season.

Statistic 1

"The global swimwear market which includes bikinis, is projected to reach $22.7 billion by 2022."

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Statistic 2

"In a survey, 73% of women prefer wearing revealing bikinis."

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Statistic 3

"It is estimated that the bikini industry itself is worth $811 million annually."

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Statistic 4

"A study shows 40% of women feel more confident in bikinis at the beach."

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Statistic 5

"There was a 50% jump in sales of thong bikinis in 2018, reflecting their growing popularity."

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Statistic 6

"As per Google Trends, there is over a 100% increase in searches for 'String Bikini' during the summer seasons."

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Statistic 7

"The Asia Pacific region is estimated to have the highest CAGR of 6.3% in the swimwear market (including bikinis) from 2019 to 2025"

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Statistic 8

"91% of women in Brazil have worn a bikini at least once in their lives."

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Statistic 9

"In 2018, 'High cut' bikinis searches increased by 99% on Pinterest, an indication of their popularity."

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Statistic 10

"There was an increase of 65% in sales of revealing bikini undergarments in 2017, reflecting their growing acceptance."

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Statistic 11

"A survey found that 20% of women would choose a bikini as their top swimwear preference."

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Statistic 12

"The female swimsuit market (including bikinis) is expected to register a CAGR of 2.5% during the forecast period of 2021 to 2026."

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Statistic 13

"78% of female respondents in a survey reported owning multiple bikinis."

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Statistic 14

"55% of women wear bikinis more than one-piece swimsuits according to a 2019 report."

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Statistic 15

"Searches for 'bikinis for body types' increased by 70% from 2019 to 2020, indicating a rise in the desire for flattering bikinis."

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Statistic 16

"There was a 20% rise in Instagram mentions of the 'bikini' hashtag during the spring/summer season of 2017."

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Statistic 17

"74% of women reported feeling under pressure to look good in a bikini in a recent survey."

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Statistic 18

"Approximately 58% of women between the ages of 18 and 24 report that swimwear makes them feel anxious or else uncomfortable, suggesting a demand for more forgiving and less revealing bikini designs."

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