GITNUX MARKETDATA REPORT 2024

Statistics About The Most Popular Cognac

The most popular cognac brand has a market share of over 30% worldwide.

Statistic 1

"Hennessy holds about 50% of the market share and remains the most popular cognac brand in the world."

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Statistic 2

"Around 98% of all cognac produced is exported, with the U.S being the biggest market."

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Statistic 3

"The total global export value of cognac reached approximately 1.69 billion euros in 2020."

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Statistic 4

"XO (extra old) cognacs, aged for at least 10 years, are the most popular cognac variety among consumers."

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Statistic 5

"In 2019, about 90% of cognac production came from just four manufacturers: Hennessy, Rémy Martin, Martell, and Courvoisier."

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Statistic 6

"In terms of volume, VS (Very Special) cognacs made up 53% of total global cognac shipments in 2018."

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Statistic 7

"Hennessy sold 7.9 million 9-liter cases worldwide in 2020."

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Statistic 8

"The global cognac market was valued at 15.94 billion USD in 2019."

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Statistic 9

"From 2010 to 2020, global cognac sales grew by 34.6%."

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Statistic 10

"Singapore is the third-largest market for cognac by value, accounting for 11% of the market share."

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Statistic 11

"In 2020, Asia accounted for 46.2% of cognac sales by volumes."

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