GITNUX MARKETDATA REPORT 2024

Mobile Phone Case Industry Statistics

The mobile phone case industry is expected to experience steady growth in the coming years, driven by increasing mobile phone ownership and the demand for customization and protection.

Highlights: Mobile Phone Case Industry Statistics

  • Online distribution channels dominated the market in 2020, accounting for 84.9% share.
  • APAC dominated the global mobile phone accessories market in 2020, accounting for a market share of 47%.
  • The offline sales channels captured a dominant share of 69.2% in 2020.
  • In 2019, the personal use segment took over 70% market share of global mobile phone accessories.
  • The global mobile phone cases and covers market is expected to grow by 7.3% annually in the forecast period and reach $35.5 billion by 2030.
  • In 2020, TPU plastic is the most popular material for phone cases, taking up a market share of 40.3%.
  • The average selling price of mobile phone cases and covers is likely to increase by 1.5% during 2021-2026.
  • Samsung has the highest share in the global mobile phone cases and covers market of 25.8% in 2020.
  • In 2020, when compared to other accessories, protective cases were most in-demand, with approximately 350 million units sold worldwide.

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The Latest Mobile Phone Case Industry Statistics Explained

Online distribution channels dominated the market in 2020, accounting for 84.9% share.

The statistic signifies that in 2020, the majority of sales in the market were generated through online distribution channels, which held a dominant share of 84.9%. This indicates a significant shift in consumer behavior towards online shopping, possibly driven by factors such as convenience, a wider range of choices, and the impact of the COVID-19 pandemic on traditional retail. The data suggests that businesses operating through online platforms were able to reach a larger audience and capture a substantial portion of market transactions. As a result, companies may need to adapt their strategies to prioritize and optimize their online presence to effectively compete and meet the evolving demands of consumers in the digital marketplace.

APAC dominated the global mobile phone accessories market in 2020, accounting for a market share of 47%.

The statistic indicates that the Asia-Pacific (APAC) region held a significant market share in the global mobile phone accessories market in 2020, capturing 47% of the total market. This dominance suggests that APAC was a key player in the industry, likely driven by factors such as a large population, increasing smartphone adoption, and a growing demand for mobile phone accessories in the region. The strong presence of APAC in the market signifies its importance and influence in shaping the trends and dynamics of the mobile phone accessories industry on a global scale for that particular year.

The offline sales channels captured a dominant share of 69.2% in 2020.

The statistic “The offline sales channels captured a dominant share of 69.2% in 2020” indicates that a significant majority of sales transactions within a specific industry or market were conducted through physical brick-and-mortar stores, rather than online or e-commerce platforms, during the year 2020. This suggests that traditional retail methods remained highly influential and prevalent despite the increasing popularity and growth of online shopping. The percentage value of 69.2% emphasizes the substantial hold that offline sales channels had on consumer purchasing behavior and overall market share during the specified period, highlighting the ongoing importance of physical retail locations in the industry.

In 2019, the personal use segment took over 70% market share of global mobile phone accessories.

The statistic “In 2019, the personal use segment took over 70% market share of global mobile phone accessories” indicates that the market for mobile phone accessories, such as cases, chargers, and headphones, was dominated by products intended for personal use rather than business or industrial purposes. This suggests that the majority of consumers worldwide were purchasing mobile phone accessories for their own personal devices rather than for professional or commercial use. The high market share of over 70% underscores the significant preference and demand for mobile phone accessories among individual mobile device users, highlighting the importance of personalization, convenience, and aesthetics in the mobile accessory market.

The global mobile phone cases and covers market is expected to grow by 7.3% annually in the forecast period and reach $35.5 billion by 2030.

This statistic indicates that the global market for mobile phone cases and covers is projected to experience a steady annual growth rate of 7.3% over the forecast period. This growth is expected to result in the market reaching a value of $35.5 billion by the year 2030. The forecast suggests a positive outlook for the mobile phone accessory industry, driven by factors such as increasing smartphone ownership, a growing focus on device protection, and evolving consumer preferences for style and functionality in phone cases. This data can be valuable for industry stakeholders, investors, and businesses looking to capitalize on the expanding market for mobile phone accessories.

In 2020, TPU plastic is the most popular material for phone cases, taking up a market share of 40.3%.

The statistic indicates that in the year 2020, TPU plastic emerged as the most widely used material for phone cases, capturing a significant market share of 40.3%. This suggests that a substantial portion of consumers preferred TPU plastic over other materials such as silicone, leather, or metal for their phone protection needs. The popularity of TPU plastic could be attributed to its properties such as flexibility, durability, and impact resistance, making it a favorable choice for phone case manufacturers and consumers alike. The statistic highlights the dominance of TPU plastic in the market for phone cases during the specified period, reflecting a prevailing trend in consumer preferences and industry practices.

The average selling price of mobile phone cases and covers is likely to increase by 1.5% during 2021-2026.

This statistic suggests that over the period of 2021 to 2026, the average selling price of mobile phone cases and covers is expected to rise by approximately 1.5%. This implies that consumers can anticipate paying slightly more for phone cases and covers during this time frame. Factors such as inflation, changes in manufacturing costs, advancements in product features, and shifts in consumer demand may contribute to this projected increase in prices. For businesses operating in the mobile phone accessories industry, understanding and adapting to this expected price trend will be crucial for maintaining profitability and competitiveness in the market over the coming years.

Samsung has the highest share in the global mobile phone cases and covers market of 25.8% in 2020.

The statistic indicates that Samsung, a renowned global electronics company, holds the largest market share in mobile phone cases and covers globally, accounting for 25.8% in 2020. This figure highlights Samsung’s dominant position in the mobile accessories market, showcasing the brand’s popularity and strong presence among consumers. With a quarter of the market share, Samsung’s success in this particular product category reflects consumers’ trust in the brand’s quality, design, and innovation when it comes to protecting and accessorizing their mobile phones. This statistic underscores Samsung’s competitive edge in the mobile accessories industry and its ability to cater to the evolving needs and preferences of mobile phone users worldwide.

In 2020, when compared to other accessories, protective cases were most in-demand, with approximately 350 million units sold worldwide.

The statistic suggests that in 2020, protective cases were the most popular accessory item based on the number of units sold globally. This indicates a high consumer demand for protective cases among various accessories such as headphones, chargers, and screen protectors. The sale of approximately 350 million units highlights the significant market preference for products that offer protection and durability for devices such as smartphones, tablets, and other electronic gadgets. This trend could be attributed to the growing importance of safeguarding expensive and essential technology devices, reflecting a consumer priority for maintaining the longevity and functionality of their devices through the use of protective cases.

References

0. – https://www.www.statista.com

1. – https://www.www.technavio.com

2. – https://www.www.researchandmarkets.com

3. – https://www.www.globenewswire.com

4. – https://www.www.marketdataforecast.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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