GITNUX MARKETDATA REPORT 2024

Digital Experience Monitoring Industry Statistics

The Digital Experience Monitoring Industry is expected to grow rapidly due to the increasing importance of delivering seamless digital experiences for consumers.

Highlights: Digital Experience Monitoring Industry Statistics

  • By 2027, the global digital experience monitoring market size is projected to reach USD 5.6 Billion.
  • The digital experience monitoring industry recorded a growth rate of 11.7% from 2020 to 2027.
  • The cloud-based segment is projected to witness substantial growth, with a CAGR of 14.3% over the forecast period.
  • North America commanded the largest share of 54.3% of the digital experience monitoring market in 2019.
  • The adoption of digital experience monitoring solutions in energy and utilities sector is expected to grow at a CAGR of 18.4% from 2020 to 2027.
  • The artificial intelligence sector, which influences "digital experience monitoring", is predicted to reach $190.61 billion by 2025.
  • The Asia-Pacific region is expected to witness the fastest growth rate in digital experience monitoring throughout 2027, due to rapid digitalization.
  • The mobile segment in digital experience monitoring is expected to grow at a CAGR of 16.6% during the forecasted period 2020-2027.
  • BFSI sector accounted for the second-largest share of 21.3% in the digital experience monitoring market in 2019.
  • Major players in the digital experience monitoring market such as IBM, Microsoft and SAP accounted for over 40% market share in 2019.
  • Enterprise applications segment is set to reach USD 2.2 billion by 2027 in digital experience monitoring market.
  • The SMEs segment is likely to expand at a CAGR of 14.5% between 2020 and 2027 in digital experience monitoring market.
  • IBM’s AI-powered enterprise IT operations offering, a category within digital experience monitoring, is anticipated to reach $13.3 billion by 2022.
  • Among end-use domains, the IT and ITES industry has the maximum share of approximately 26% in 2019 in the digital experience monitoring market.
  • As per a Riverbed survey, nearly 83% of decision-makers felt that poor digital experience affects customer loyalty.
  • Professional services end-use sector of digital experience monitoring is anticipated to reach a revenue share of 16.2% by 2027.
  • Synthetic monitoring, a part of digital experience monitoring, represented the largest market share in 2019 and is expected to maintain its dominance till 2027.

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In today’s rapidly evolving digital landscape, the importance of monitoring and optimizing the digital experience for users has never been greater. As the Digital Experience Monitoring (DEM) industry continues to expand and innovate, staying informed on the latest statistics and trends is crucial for businesses looking to enhance their online presence. Join us as we delve into key industry statistics that shed light on the state of DEM and its implications for the digital world.

The Latest Digital Experience Monitoring Industry Statistics Explained

By 2027, the global digital experience monitoring market size is projected to reach USD 5.6 Billion.

The statistic indicates a projected growth in the global digital experience monitoring market, with expectations that by 2027, the market size will reach USD 5.6 billion. This suggests an increasing demand for digital experience monitoring solutions, which are tools designed to track and improve the performance of applications, websites, and other digital platforms from an end-user perspective. Factors such as the growing reliance on digital technologies, rising customer expectations for seamless online experiences, and the shift towards remote and hybrid work models are likely driving the expansion of this market. The projected figure provides insights for businesses and stakeholders in understanding the potential opportunities and challenges in the digital experience monitoring industry over the coming years.

The digital experience monitoring industry recorded a growth rate of 11.7% from 2020 to 2027.

The statistic indicates that the digital experience monitoring industry experienced a growth rate of 11.7% from 2020 to 2027. This growth rate suggests that the industry is expanding, likely driven by factors such as the increasing reliance on digital technologies, the rise of remote work, and the growing importance of providing a seamless online experience for consumers. The consistent growth over the seven-year period indicates a steady and significant increase in demand for digital experience monitoring services and solutions. This growth rate is a positive indicator of the industry’s health and signifies opportunities for businesses operating within this sector to capitalize on the growing market demand.

The cloud-based segment is projected to witness substantial growth, with a CAGR of 14.3% over the forecast period.

This statistic indicates that the cloud-based segment, referring to technology or services delivered over the internet, is expected to experience significant growth over the forecast period, with a Compound Annual Growth Rate (CAGR) of 14.3%. This suggests that there is a strong demand for cloud-based solutions and services, potentially driven by factors such as greater adoption of remote working, scalability and flexibility offered by cloud technologies, and the increasing digitization of businesses. The projected growth rate of 14.3% indicates a rapid expansion of the market for cloud-based services, making it an attractive area for investment and innovation in the coming years.

North America commanded the largest share of 54.3% of the digital experience monitoring market in 2019.

This statistic indicates that in 2019, North America held the largest portion of market share, accounting for 54.3% of the digital experience monitoring market. This suggests that a significant portion of the market for monitoring and analyzing digital user experiences, applications, and services was concentrated in North America. Companies in this region likely invested heavily in digital experience monitoring tools and services, reflecting the importance placed on ensuring optimal digital experiences for users within the region. It also implies that North America led in terms of innovation and adoption of digital technologies that enable monitoring and enhancing user experience.

The adoption of digital experience monitoring solutions in energy and utilities sector is expected to grow at a CAGR of 18.4% from 2020 to 2027.

The statistic highlights the anticipated growth rate of adopting digital experience monitoring solutions within the energy and utilities sector between 2020 and 2027. The Compound Annual Growth Rate (CAGR) of 18.4% suggests a strong upward trend in the adoption of such technologies during this period. This growth signifies a shift towards implementing digital monitoring tools to enhance operational efficiency, monitor performance, improve customer experience, and ensure seamless digital interactions within the energy and utilities industry. The expected significant increase in adoption reflects the sector’s recognition of the value and benefits that digital experience monitoring solutions can bring in optimizing operations and meeting evolving customer demands in a rapidly digitizing environment.

The artificial intelligence sector, which influences “digital experience monitoring”, is predicted to reach $190.61 billion by 2025.

The statistic highlights the anticipated growth trajectory of the artificial intelligence sector, particularly in the context of digital experience monitoring. The prediction suggests that by the year 2025, the market size for artificial intelligence technologies related to digital experience monitoring is projected to reach a substantial $190.61 billion. This growth forecast underscores the increasing importance and demand for artificial intelligence applications in monitoring and enhancing digital user experiences. It also reflects the significant investments being made in AI technologies across various industries to drive innovation, improve operational efficiencies, and deliver more personalized and seamless digital experiences for users.

The Asia-Pacific region is expected to witness the fastest growth rate in digital experience monitoring throughout 2027, due to rapid digitalization.

This statistic highlights the projected growth trend in digital experience monitoring within the Asia-Pacific region throughout the year 2027, attributing the anticipated rapid growth to the ongoing process of digitalization in the region. Essentially, digital experience monitoring refers to the practice of observing and assessing the performance and usability of digital services and platforms from the end-user’s perspective. With the increasing adoption of digital technologies and services across various industries in the Asia-Pacific region, there is a growing need to monitor and optimize the digital experiences provided to customers and users. This statistic suggests that businesses and organizations in the region are recognizing the importance of monitoring digital experiences to enhance customer satisfaction and maintain competitive advantages in the evolving digital landscape.

The mobile segment in digital experience monitoring is expected to grow at a CAGR of 16.6% during the forecasted period 2020-2027.

This statistic indicates that the mobile segment within digital experience monitoring, which refers to the process of monitoring and optimizing the performance of digital applications and services across various devices and platforms, is projected to experience a Compound Annual Growth Rate (CAGR) of 16.6% between the years 2020 and 2027. This growth rate suggests a significant increase in the importance and usage of mobile devices in digital experiences, highlighting the shift towards a mobile-first approach in consumer behaviors and preferences. Companies and organizations are likely to focus more on monitoring and enhancing the digital experience on mobile platforms to meet the evolving needs and expectations of users, driving the growth of the mobile segment within digital experience monitoring over the forecasted period.

BFSI sector accounted for the second-largest share of 21.3% in the digital experience monitoring market in 2019.

This statistic indicates that the Banking, Financial Services, and Insurance (BFSI) sector held the second-largest market share, representing 21.3% of the total digital experience monitoring market in 2019. This suggests that organizations within the BFSI sector have made significant investments in digital experience monitoring tools and technologies to enhance the overall digital experience for their customers and users. The high percentage share also highlights the industry’s recognition of the importance of monitoring and optimizing digital interactions to improve customer satisfaction, drive business growth, and stay competitive in the evolving digital landscape.

Major players in the digital experience monitoring market such as IBM, Microsoft and SAP accounted for over 40% market share in 2019.

The statistic indicates that major players in the digital experience monitoring market, such as IBM, Microsoft, and SAP, collectively held a significant market share of over 40% in 2019. This suggests that these companies are considered leaders in providing digital experience monitoring solutions and services, reflecting their strong presence and influence in the industry. The high market share also indicates that customers have a preference for these established vendors when it comes to monitoring and enhancing digital experiences, whether it be in terms of performance, reliability, or user satisfaction.

Enterprise applications segment is set to reach USD 2.2 billion by 2027 in digital experience monitoring market.

This statistic indicates that the enterprise applications segment of the digital experience monitoring market is projected to grow significantly, reaching a market value of USD 2.2 billion by the year 2027. This suggests a strong and steady increase in demand for digital experience monitoring solutions specifically tailored for enterprise applications such as customer relationship management (CRM), enterprise resource planning (ERP), and other business software systems. This growth reflects the importance that businesses are placing on monitoring and optimizing the digital experiences of their users, customers, and employees to ensure seamless and efficient operations.

The SMEs segment is likely to expand at a CAGR of 14.5% between 2020 and 2027 in digital experience monitoring market.

This statistic indicates that small and medium-sized enterprises (SMEs) are expected to see significant growth in the digital experience monitoring market, with a compound annual growth rate (CAGR) of 14.5% between the years 2020 and 2027. This suggests that SMEs are increasingly recognizing the importance of monitoring and improving the digital experiences of their customers, employees, and other stakeholders. The projected growth rate points to a potentially lucrative market opportunity for digital experience monitoring solutions tailored to the needs and constraints of SMEs, indicating a shift towards prioritizing digital experience optimization as a key business strategy within the SME segment.

IBM’s AI-powered enterprise IT operations offering, a category within digital experience monitoring, is anticipated to reach $13.3 billion by 2022.

The statistic suggests that IBM’s artificial intelligence (AI)-powered enterprise IT operations offering, which falls under the umbrella of digital experience monitoring, is projected to achieve a market value of $13.3 billion by the year 2022. This indicates a significant growth potential for IBM in leveraging AI technology to enhance and streamline IT operations for businesses. The increasing demand for efficient digital experience monitoring solutions is likely to be a driving force behind this anticipated market value, highlighting the growing importance of AI in optimizing enterprise IT processes.

Among end-use domains, the IT and ITES industry has the maximum share of approximately 26% in 2019 in the digital experience monitoring market.

The statistic indicates that in 2019, the IT and ITES industry accounted for the largest portion of the digital experience monitoring market, with a share of approximately 26% among all end-use domains. This means that a significant portion of the demand for digital experience monitoring solutions came from companies operating in the IT and IT-enabled services sector. The high percentage share suggests that organizations within the IT and ITES industry prioritize and invest in tools and technologies that help monitor and enhance the digital experience of their users and customers. This data highlights the importance of digital experience monitoring in ensuring high-quality user experiences and customer satisfaction within the IT and ITES industry.

As per a Riverbed survey, nearly 83% of decision-makers felt that poor digital experience affects customer loyalty.

According to a survey conducted by Riverbed, a leading technology company, a substantial majority of decision-makers, approximately 83%, believe that a subpar digital experience has a negative impact on customer loyalty. This statistic indicates that decision-makers are keenly aware of the importance of providing a seamless and satisfactory digital experience to customers in order to retain their loyalty. The findings suggest that there is a strong correlation between digital experience and customer loyalty, highlighting the significant role that technology and online interactions play in shaping customer perceptions and relationships with businesses. Improving digital experiences may therefore be a key focus area for decision-makers seeking to enhance customer satisfaction and retention.

Professional services end-use sector of digital experience monitoring is anticipated to reach a revenue share of 16.2% by 2027.

This statistic suggests that within the professional services end-use sector, digital experience monitoring is expected to generate a revenue share of 16.2% by the year 2027. This indicates that a significant portion of the revenue derived from professional services will be attributed to digital experience monitoring activities. This could imply a growing focus on monitoring and improving the digital experiences offered by professionals in various industries, potentially driven by the increasing reliance on digital technologies and the need to deliver seamless user experiences. The statistic reflects a projected trend towards prioritizing digital experience monitoring within the professional services sector over the next few years.

Synthetic monitoring, a part of digital experience monitoring, represented the largest market share in 2019 and is expected to maintain its dominance till 2027.

The statistic suggests that synthetic monitoring, which is a component of digital experience monitoring, held the largest market share in 2019 and is projected to continue leading the market until 2027. This indicates that synthetic monitoring technology, which involves simulating user interactions with digital applications and services to proactively identify performance issues, is highly valued and widely adopted by businesses for ensuring a seamless user experience. Its sustained dominance in the market for the next few years implies that the demand for synthetic monitoring solutions will likely remain strong as organizations prioritize delivering optimal digital experiences to their customers.

References

0. – https://www.www.fortunebusinessinsights.com

1. – https://www.www.marketsandmarkets.com

2. – https://www.www.grandviewresearch.com

3. – https://www.www.riverbed.com

How we write our statistic reports:

We have not conducted any studies ourselves. Our article provides a summary of all the statistics and studies available at the time of writing. We are solely presenting a summary, not expressing our own opinion. We have collected all statistics within our internal database. In some cases, we use Artificial Intelligence for formulating the statistics. The articles are updated regularly.

See our Editorial Process.

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