GITNUX MARKETDATA REPORT 2024

Statistics About The Average Cost Of A Billboard

The average cost of a billboard rental in the United States is approximately $5,000 to $10,000 per month.

Statistic 1

"The cost to design and print a vinyl billboard is around $300 to $500."

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Statistic 2

"The average cost of a billboard in a prime location in Los Angeles can range from $1,500 to $30,000 per month."

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Statistic 3

"The typical contract for renting a billboard lasts for 12 weeks."

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Statistic 4

"The average cost to rent a billboard for a month in a suburban area is $400 to $800."

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Statistic 5

"Digital billboard prices make up about 24% of total outdoor advertising spending."

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Statistic 6

"Billboards in tourist areas can cost between $500 and $2,500 per month."

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Statistic 7

"The average cost of a digital billboard ranges from $1,200 to $15,000 per month."

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Statistic 8

"The national average cost for a traditional billboard is approximately $1,500 to $4,000 per month."

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Statistic 9

"Billboard visibility ratings directly compare cost with number of viewed impressions."

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Statistic 10

"Billboard prices decline to about $640 per month in smaller markets."

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Statistic 11

"Digital billboards generate more than 60% of their value from automation in ad updates."

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Statistic 12

"A digital billboard's display must be updated within two seconds to remain effective."

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Statistic 13

"The average cost for a billboard along highways is between $1,500 and $4,000 per month."

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Statistic 14

"High-traffic billboards can cost $14,000 or more per month in major markets."

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Statistic 15

"The ROI on billboard advertising is approximately $5.97 for every dollar spent."

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Statistic 16

"Digital billboards in major metropolitan areas typically cost $10,000 per month."

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Statistic 17

"Construction of a new billboard can cost upwards of $20,000."

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Statistic 18

"In rural areas, the cost of a billboard can be as low as $250 per month."

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Statistic 19

"On average, small businesses spend $400 to $500 per month on billboard advertising."

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Statistic 20

"A billboard in Times Square, New York can cost upwards of $1.1 million to $4 million a year."

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